An explainer video is a short and clear animated video that helps you grab the visitors' attention without any hassle and explain the hard to describe services.
If you are reading this article, you might be familiar with the term explainer videos; if not, then before diving into explainer video examples, go through the article- What is explainer video and why your business needs it?
There is no need to reinvent the wheel to produce the excellent results that you desire. Various people have already achieved what you want to make, which means that you can find plenty of top-notch product explainer video examples on the internet that you can dissect and learn.
10 fantastic Explainer Video Examples to boost your traffic
With a rapid increment in the demand for videos, you cannot afford to spend a lot of time trying to come up with a brand new concept unless your goal is to create something unique like Avatar or Avenger.
The best thing you can do to produce explainer videos that your audience wants is by observing multiple examples of fantastic explainer videos. However, finding the best explainer video examples could be time-consuming. But don't worry. We've got your back.
We have taken some of this burden away from you by listing out some of the best explainer video examples that you can watch and use as a reference to create your own explainer videos.
The first explainer video example that you should watch is Dissolve. It has incorporated a lot of cyclical humor without being complicated.
In this video, they have not done anything fancy. The only thing they have done is compiled old footages and bought it together beautifully. It is an example of how it is possible to create a great explainer video without doing anything out of the world.
As the business is carried out in multiple regions, they have tried to bring the issues of people from all over the world to make it possible for the viewers to resonate with the things that they want to explain.
Due to its excellent communication, it got a lot of love from viewers, as they made it viral in a short time.
2. Explainer Video Production by Webdew
We all struggle to understand the concept of explainer videos. Are you the one? If yes, then need not worry! This explainer video production video will help you to understand the idea effortlessly in no time.
Despite being a marketing and HubSpot certified company, Webdew is well known for creating appealing, informative, and engaging explainer videos that help the organizations grab the visitors' attention and convert them into leads.
By looking at how webdew has explained the explainer video production process through explainer videos, you can easily decide how creatively they do their work to understand the concept in an entertaining way easily.
So, if you also want to motivate the viewers and encourage them to watch the video till the end, then you can Contact us to get the desired results.
The video added below is not pushy and allows you to transfer the exact information to the client. Have a look at the fantastic explainer video example that educates the people about explainer video production in a delightful way.
If you a non-technical person and worried about creating explainer videos, don't worry! Have a look at 8 Epic Explainer Video Templates to Attract more Customers.
The third explainer video example on the list is Experian. It has created a superb explainer video that clearly explains the problem that may occur and a solution that can help business people solve their problem.
Once a viewer watches this video, he/she will clearly understand the importance of data management and how Experian can increase their profit by taking away the hassle of data management from them.
The video makes use of simple animated characters and graphs along with entertaining texts to make it enjoyable.
4. Dollar Shave Club
Dollar Shave Club is one of the biggest competitors of Gillette. The targeted customers of the company are men who need to shave. The company understood its customer base and used swear words and utilized humor that got love from men, making this video go viral.
The mix of humor, irrelevant visual gags, and swearing make boring shaving concepts enjoyable. And this is one of the most popular product explainer video examples.
Understanding cloud service is a challenging task for many business people, even tech guys. They understood that not all their audience would know about technical terms.
For this purpose, Microsoft came up with an explainer video that educates businesses about the benefits of using their Hybrid Cloud Service.
The video uses simple animation and addresses all critical issues that matter to a business owner like cost, security, scaling, and so on.
Fifty-Three is a pencil-shaped mobile stylus. This explainer video only relies on images and music to communicate their message.
It demonstrates the power of the product without uttering the single word, which is impressive. If you do not want to add a voiceover, you may want to learn from it.
7. Nest Thermostat
Nest Thermostat has used plenty of smart marketing tactics in this explainer video templates. This explainer video is a superb example of how you should structure a live-action video that can attract and motivate the viewers to take action right away.
If you carefully observe the flow of this explainer video, you can see that it has inserted essential points in the video that paints the reality. It makes viewers dive into the fact that the video is painting and give them a strong reason to purchase the product.
8. Crazy Egg
Crazy Egg is a fantastic product that allows its users to analyze their web page to know the lower conversion rate reasons. Digital marketers are aware of this tool, but not all small website owners are techy.
This amazing video is one of the finest examples of animated explainer video examples, and caters to both tech and non-tech people and explains its use in a simple way. It demonstrates the problems that many small business owners face and shows them how easily they can use Crazy Egg to solve lower conversion rate issues.
9. GDPR Legal Services
EU implemented GDPR (General Data Protection Regulation) recently, which is probably one of the essential policies that will affect businesses that operate online. Not complying with GDPR can get companies into serious legal trouble.
The explainer video by GDPR legal services points out all the anxiety and shows the way to the viewers about how they can get rid of the hassles of GDPR. It also shows you what to do if there are cases when your data gets stolen or damaged.
10. Tech Insider
The final video among the best explainer video examples is the Tech Insider explainer video. It is a perfect sample that teaches you how to create a video according to your audience's nature. Tech Insider usually answers technical, or we can say geeky questions.
The explainer video software helps create a fantastic video that adequately explains the concept by adding an element of fun.
This video has a great hook, and the flow is proper with superb animation and the "Twilight Zone" font. Some people may even Google "dumbo octopus" by pausing the video.
Over to You
Most of the fantastic videos you see are inspired by tried and tested videos in the past. Indeed, you can create an explainer video with a whole new idea now and then, but it is not always feasible in this fast-paced world.
If you learn and follow the principles of the best explainer video examples that I have mentioned in this article, you have a higher chance of coming up with an explainer video to achieve your goals.
With that said, you cannot simply copy the whole video. There is a need for a bit of creativity and the addition of your own style.
I hope the list will prove to be helpful to you. Is there something missing in this article? Do let us know by leaving your thoughts below.