Are you looking to create captivating and eye-appealing explainer videos?

Look no further! 

In this blog, we will dive into the world of explainer video software and uncover the best tools available to help you bring your ideas to life. 

Whether experienced or new to video creation, these top-rated software choices provide the tools and capabilities you need to create an explainer video that leaves a lasting impression. 

Get ready to unleash your creativity and elevate your video production skills!

Top 14 Explainer Video Software to try in 2023

1. Movavi Explainer Video Software

Movavi software is simple and easy to use, so you don't have to be a pro to create videos. This explainer video creator and editor is great for creating all kinds of videos, from explainer videos to product demos.

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Features of Movavi 

  • This tool offers a simple and intuitive interface that is easy to navigate for new users.
  • Movavi Video Editor offers advanced editing options such as color correction, chroma keying, and slow-motion effects. 
  • The program offers an automatic video creation tool that can easily generate videos from photos and video clips.
  • It is available for Windows and Mac operating systems.
  • The software provides a screen recording tool that allows users to capture their computer screen and create tutorials or video presentations.

Pros

  • Movavi Video Editor is cost-effective, making it accessible to users on a budget. 
  • The software provides fast exporting times, which saves users time and effort. 
  • The software supports many video and audio formats, making it versatile for different projects. 
  • It also offers a free trial. 

Cons

  • It provides basic editing audio tools but lacks some advanced features in other video editing software. 
  • The software lacks advanced collaboration tools that allow many users to work simultaneously on the same project. 

Pricing

A free trial is available.
Standard version – $39.95
Plus version – $59.95

Check out this explainer video of Movavi – “How to Make Explainer Animation in Movavi”, where you'll get to know the best method of creating Explainer Animation using Movavi software.

2. Rawshorts Explainer Video Software

Rawshorts is another software that is easy to use and offers a drag-and-drop interface. It has an archive of templates, graphics libraries, animated charts, etc., making it an excellent video creation tool.

Moreover, it allows the recording of sound explanations. Raw Shorts is well known for its AI feature that automatically converts texts into a video draft.

It will find suitable media templates for you by scanning through your script; you only need to edit it to create a video.

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Features of Rawshorts

  • The software provides a wide range of customizable templates. It allows users to quickly create videos by simply replacing text and images.
  • Rawshorts offers a variety of animation and effects options to enhance the visual appeal of the videos.
  • Users can access a vast media library that includes stock images, video clips, icons, and music tracks to enhance their videos.
  • Users can either record their voiceover or use the text-to-speech feature. It converts text into natural-sounding speech.
  • Rawshorts allows users to add their branding elements, such as logos, colors, and fonts, to maintain consistency with their brand identity.
  • The software supports collaboration, enabling team members to collaborate on video projects. Videos can be easily shared through various platforms or embedded on websites.
  • It provides analytics and performance metrics to track video engagement and effectiveness.

Pros of Rawshorts 

Pros

  • The intuitive interface and drag-and-drop functionality make it accessible to users of all skill levels.
  • With ready-made templates and a media library, users can create professional-looking videos in a short amount of time.
  • Rawshorts offers extensive customization options. It allows users to create videos that align with their brand and messaging.
  • The software enables team collaboration. It makes it convenient for multiple stakeholders to contribute to video projects.
  • The availability of analytics helps users measure the impact and engagement of their videos.

Cons

  • While Rawshorts offers a range of basic features, it may need more advanced capabilities found in more specialized video editing software.
  • Although the templates are useful, they may only sometimes meet specific design requirements or unique creative visions.
  • Rawshorts is an online software, so a stable internet connection is required to access and use the platform.

Pricing

Starter ( Free trial )
Essential – $20/month
Business – $30/month

Check out this explainer video example of “Infographic – Video Marketing Stats for 2013”, created using Rawshorts.

3. Renderforest Explainer Video Software

Renderforest is another famous explainer video maker that makes the video creation process scalable and straightforward. Now, create different types of videos using your browser without installing any software.

It is an all-in-one tool that helps create intros, logo animations, promo videos, music visualizations, and more.

There are plenty of media files that you can use when you subscribe to its Plan, like music, hundreds of thousands of images, and so on. It also supports HD videos. So you can easily adjust the quality as per your requirement.

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Features of Renderforest

  • The tool has a vast library of animated templates, including explainer videos, intros, and outros.
  • It also has a library of over 1 million stock videos, images, and audio tracks.
  • It has customizable animations, including font, color, and music options.
  • The software offers a simple drag-and-drop interface that makes creating explainer videos easy with just a few clicks.
  • It also provides various special effects, including 2D and 3D animations.
  • It has built-in collaboration tools, allowing multiple team members to work on a project together.

Pros

  • Renderforest provides a comprehensive platform for creating high-quality video animations, making it ideal for businesses and organizations.
  • It has various famous media houses like BBC, Sony, and Bose.
  • It has options for audio capturing and audio file management.

Cons

  • Visualizing the final video on different devices and size is not possible.
  • Watermarks cannot be removed while using this tool.
  • The software may not be suitable for complex projects or advanced animators, as it may have limited animation options.
  • It is expensive software compared to other ones.

Pricing

Free – 360 SD quality videos
Lite – $6.99/month-billed annually 
Amateur – $9.99/month-billed annually
Pro – $19.99/month-billed annually
Agency – $49.99/month-billed annually 

Check out this explainer video example of “Parsec – Letter O – Explainer Animation”, created using Renderforest.

4. Animatron Explainer Video Software

It is an engaging and fun animated explainer video maker with several pre-animated sets that come for free. It is an easy-to-use online software that helps you create stunning videos without hassle.

It also provides impressive importing options allowing you to add fonts, images, audio, and video in various formats, making it stand out. The software works well if you aim for the highest creativity and ROI.

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Features of Animatron

  • The software has 500K royalty-free video clips.
  • It has an option of importing personal voiceovers to make videos online.
  • It offers built-in library of stock images, videos, and audio.
  • The tool also can collaborate with others in real-time on a project.

Pros

  • Keyframing of the objects provides more control over character movement.
  • Easy export to various formats, including HTML5, GIF, and video
  • User-friendly interface that makes animation creation accessible to everyone.
  • It creates almost everything from whiteboard animation to HTML5 banners.

Cons

  • Limited options to customize as compared to more advanced animation software
  • Some users may need help with the advanced features.

Pricing

It has the version for animation online.
Pro – $30/month ($15/month billed annually)
Business – $60/month ($30/month billed annually)

Check out this interesting explainer video example – ” Animatron – Banner Ad Explainer Video” created by Animatron.

5. Biteable Explainer Video Software

If you are looking for a tool that offers a big pool of pre-made video explainer templates, then you can go with Biteable. It will help you in creating engaging videos in no time.

Best of all, you can try its amazing features without wasting a dime. It offers many professional templates and a massive library of media files that enable you to get started in a few minutes.

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Features of Biteable

  • The software has a wide range of video templates, including animated explainer videos, intros, and outros.
  • It has a library of over 1 million royalty-free stock videos, images, and audio tracks.
  • It has an easy-to-use drag-and-drop interface.
  • The software has customizable animations, including font and colour, and you can upload your music options.
  • It also offers built-in collaboration tools, allowing multiple team members to work on a project together.

Pros

  • Biteable is accessible and easy to use, making it ideal for beginners. 
  • The drag-and-drop interface leads to the simple creation of animations with no worries.
  • Biteable's collaboration tools make it easy for teams to work on projects together, which is ideal for businesses and organizations.

Cons

  • Biteable's limited animation options may not be suitable for complex projects or advanced animators.
  • The price point may be higher for some users than other free or low-cost animation options.
  • Some users may find that Biteable's templates and special effects are more customizable than they would like.

Pricing

Pro (Includes 1 member) – $49/month ($588/year) 
Teams (Includes 3 team members) – $99/month ($1,188/year)

Check out this explainer video example of “Biteable Video Example”, where it explains how Google Drive can easily help to organize your files and other data.

6. Powtoon Explainer Video Software

Making a professional and engaging video is essential as it helps you improve your brand and helps grab the visitor's attention. It can be done quickly with Powtoon.

It is a cloud-based software perfect for creating animated presentations and videos. It recently acquired Showbox and has been improving over the period. It offers excellent support and a vast library of clips, templates, and other media files to let you create a professional video in a few minutes.

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Features of Powtoon

  • It offers a vast library of professionally designed templates, characters, props, videos, and soundtracks.
  • Upload your media, videos, GIFs, images, voiceovers, and anything you need to get your audience to care, connect, and act. 

Pros

  • Offer a wide variety of preset but customizable templates.
  • Provides a fairly intuitive process for editing.

Cons

  • The free version has a watermark on the background.
  • Limitation of 90 seconds for imported video

Pricing

Pro – US$89/month
Pro+ – US$197/month

Check out this explainer video example of “Create Engaging Presentations – Back to Work”, where you'll get to know the benefits of incorporating videos in your presentations to attract more audience.

7. Promo.com Explainer Video Software

There is a growing trend of using image-based vignettes accompanied by texts and music.

However, creating these visually appealing videos can be challenging, demanding creative skills, time, and access to advanced software. Fortunately, with the help of this tool, you can effortlessly unlock a vast library of premium video clips and the latest music.

This tool offers a collection of meticulously tested templates that have proven their value in the market.

Whether you want to create videos for social media platforms or websites, Promo simplifies the process and enables seamless sharing.

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 Features of Promo.com 

  • Promo.com offers customizable templates for different video types, such as product demos, social media ads, explainer videos, and social media posts.
  • Its AI technology enables quick video design by automatically generating visuals and selecting suitable music.
  • Users can access a library of over 23 million high-quality stock footage clips to enhance their videos.

Pros

  • Promo.com's interface is user-friendly and intuitive, making it accessible to users without a video editing experience.
  • The platform offers excellent customer support to resolve user issues promptly.
  • It can collaborate on projects is a valuable feature, particularly for teams working on video projects.

Cons

  • The free Plan of Promo.com has limitations, allowing users to create videos only up to 15 seconds long and including a Promo.com watermark.
  • Users may occasionally encounter glitches while using the platform to create videos.

Pricing

Free Plan 
Basic Plan: $49/month or $468/year 
Standard Plan: $99/month or $948/year 
Advanced Plan: $359/month or $3,468/year

Check this short explainer video of Promo.com – “Promo.com – Professional Marketing Videos Made Easy”. Here it explains that how you can quickly and easily can create marketing videos with this software.

8. Adobe Premiere Pro Explainer Video Software

Being a video editing application it allows the users to create intuitive and inspirational marketing video memes. It has four steps: upload a video, clip the magical moment, select a template, and add your caption.

It offers plenty of templates in which you just need to add subtitles and make attractive and virality videos. Also, its speech recognition and transcribing feature speeds your video creation. That is what you need to develop world-class videos without much effort.

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Features of Adobe Premiere Pro

  • It has multiple audio and video tracks for working with complex projects.
  • It offers integration with other Adobe tools like After Effects and Photoshop.
  • It also has multi-cam editing capability for multi-camera productions.
  • The software has advanced audio tools including mixing and effects.
  • It also has powerful colour correction and grading tools for professional-looking videos.

Pros

  • The software also produces high-quality video output suitable for broadcast, film, and web distribution.
  • Available for both Mac and Windows, facilitating collaboration across different operating systems.
  • Its large community of third-party developers create plugins to extend functionality.
  • The regular updates from Adobe to incorporate the latest features and technologies.

Cons

  • It has a steep learning curve. This makes it challenging for beginners to get started.
  • It requires a powerful computer for smooth performance, which can be costly.
  • It is available only through a subscription model, which can be expensive for some users.

Pricing

Annual plan (paid monthly) – $20.99/month
Annual plan (prepaid) – $239.88/year
Monthly plan – $31.49/month

Check out this explainer video example of “Animated Explainer Video Motion Graphics” created with the help of Adobe Premiere Pro, where it portrays the engaging use of Line Animation to create an easy-to-understand explainer video.

9. Crazy Talk Animator Explainer Video Software

CrazyTalk Animator comes for free. Its trial versions offer 3x fully functional PSD projects and G3 Character human template.

Using this software, you can apply 3D motions to 2D characters, which allows you to make your explainer video engaging enough that it converts. The best part is you can edit and view 2D options from any angle with just one click. 

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Features of Crazy Talk Animator

  • Crazy Talk Animator specializes in 2D animation, allowing users to create dynamic and engaging explainer videos.
  • The software offers advanced facial animation capabilities, including automatic lip-syncing and facial expression controls.
  • The software provides a vast library of pre-designed characters, props, and backgrounds, saving users time and effort in creating assets from scratch.
  • The software supports motion capture technology, enabling users to import and apply realistic human movements to their characters.
  • It includes a lip-syncing voice feature that synchronizes character movements with recorded voiceovers.
  • The software offers a timeline-based interface and keyframe animation, giving users precise control over the timing and sequencing of animations.
  • Users can set up virtual cameras within the software, creating multi-angle shots and dynamic camera movements.

Pros

  • The software provides many tools and features to create high-quality 2D animations, including facial animation and puppeteering.
  • The ability to import and apply motion capture data adds realism and natural movement to animations.
  • The timeline-based interface and keyframe animation offer precise control over the timing and sequencing of animations.

Cons

  • Due to its extensive feature set, Crazy Talk Animator may have a learning curve for users new to animation software.
  • While Crazy Talk Animator excels in 2D animation, it may have limitations regarding advanced 3D animation features.
  • Depending on the version and edition, this tool can be relatively expensive compared to other explainer video software options.

Pricing

Pipeline – $199.99
Pro – $149.99 
Standard – $49

Check out this explainer video example of “Animatron at Work 2018”, where Garry Pye, a user of Animatron shows how this software has been one of the best animated video creation tool. 

10. Typito Explainer Video Software

Typito is an animated explainer video software that allows users to generate and compile beautiful typography, images, and brand layouts and make attractive animated videos in explainer form.

It is easy to get familiar with this application due to its user-friendly, web-based drag-and-drop tool to create appealing explainer videos.

From the day of its launch until the present date, this tool has gone through some upgrades, making it one of the appropriate video-making tools.

It allows the users to add engaging motion graphic text; otherwise, you would have had to go through a desktop-based program, which is not easy.

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Features of Typito

  • Typito offers various text animation effects, allowing users to create visually appealing and engaging text-based explainer videos.
  • The software provides preset video dimensions and aspect ratios for popular social media platforms.
  • It offers collaboration features, allowing team members to collaborate on video projects and provide feedback.
  • Users can add branding elements like logos, colors, and fonts to maintain a consistent brand identity throughout their videos.
  • It provides access to a large library of royalty-free stock images, video clips, and music tracks, making enhancing videos with high-quality media assets easy.
  • The software allows users to add voiceovers and customize audio by adjusting the volume, adding background music, or applying audio effects.
  • It also offers a real-time preview feature, allowing users to see the changes they make to the video before finalizing and exporting it.
  • The software provides a range of templates and presets to help users get started quickly and easily by creating professional-looking explainer videos.

Pros

  • Typito has an intuitive and user-friendly interface, making it accessible to users of all skill levels, including beginners.
  • With ready-made templates and preset video dimensions, users can create videos tailored for social media platforms in a short amount of time.
  • The collaboration features enable teams to work together efficiently and provide feedback on video projects.

Cons

  • While Typito offers a range of basic editing features, it may need more advanced capabilities found in more specialized video editing software.
  • Users may find the templates and presets limiting if they have specific design requirements or unique creative visions.
  • Typito is an online software, so a stable internet connection is required to access and use the platform.

Pricing

Free Plan 
Solo – $15/month
Pro – $29/month

Check out this “Yoga Studio Promo Video Template”, which will let you create your own video in an easy way within few minutes. This is just a trailer to portray the capabilities of Typito to create amazing explainer videos.

11. Vyond Explainer Video Software

Vyond, a cloud-based online animation maker, is your go-to solution for showcasing your brand or delivering engaging educational content. Don't underestimate the power of this software as it offers remarkable features that can work wonders.

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Features of Vyond

  • Automatic lip-sync option for realistic character animations.
  • Over 100 pre-made templates, characters, and objects for limitless customization.
  • Access to version history to rectify mistakes and track changes. 

Pros

  • User-friendly interface that makes animation creation accessible to all.
  • Real-time collaboration with team members on projects.
  • Ability to publish animations across various platforms, including websites and social media.

Cons

  • Some users may find the cost of Vyond's premium plans relatively high.

Pricing

Essential plan: $25/user/month ($299 billed annually)
Premium plan: $54/user/month ($649 billed annually)
Professional plan: $92/user/month ($1099 billed annually)
For custom Enterprise pricing, please reach out to us directly.

Check out this explainer video example of “Etiquette for Conference Calls”, where it explains the best ways to stay attentive while attending conference calls.

12. Animaker Explainer Video Software

Create captivating animations and bring your creative ideas to life with Animaker. Whether an experienced marketer or an aspiring innovator, this tool empowers you to design engaging video animations that captivate your audience.

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Features of Animaker

  • Utilize templates, pre-made objects, and animated characters to create your animations.
  • Benefit from multi-track video production timelines for seamless editing.
  • Access motion elements and animated icons to add dynamic visuals to your animations.
  • Utilize the handwriting animation feature for a personal touch.
  • Export your animations as videos or GIFs.
  • Enjoy collaboration and sharing features to work seamlessly with others.

Pros of the Animaker

Pros

  • User-friendly interface for a smooth and intuitive experience.
  • Create stunning animations without requiring advanced skills.
  • A wide range of animation styles and effects to choose from.
  • Collaborate with popular tools like Google Drive, Trello, and Dropbox for easy sharing and workflow integration.

Cons

  • Limited customization options for certain animation elements.
  • Free users have restricted access to professional features.
  • Free users have limited export options.
  • Not suitable for complex animations.
  • Some users have reported technical issues while using the software.

Pricing

Introductory plan – $10/month ($120 billed yearly) 
Starter plan – $19/month ($228 billed yearly)
Pro plan – $49/month ($588 billed yearly)

Check out this explainer video example made by Animaker – “What is Animaker? DIY Animated Video Making App”, where it introduces itself in an engaging way.

13. Moovly Explainer Video Software

Moovly is a cloud-based animation maker that enables efficient creation of animations and video content. It is designed to be user-friendly for both beginners and professionals, making it a valuable choice for businesses, educators, and individuals who aim to deliver captivating content.

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Features of Moovly

  • This software has a drag-and-drop animation option available.
  • It also has a library of pre-made objects, characters, and backgrounds.
  • It also supports importing audio, video, image files, voice-over, and audio recordings.
  • It offers real-time collaboration options with others.
  • It has the ability to publish the final output to platforms like YouTube, Vimeo, and Facebook.

Pros

  • Moovly has a simple interface with a drag-and-drop editor.
  • This is a cloud-based platform, eliminating the need for powerful hardware.
  • It offers affordable pricing plans for businesses and individuals.

Cons

  • Limited customization options compared to other animation software.
  • Some users have reported stability and performance issues with the cloud-based platform.
  • Few advanced animation features.

Pricing

Pro (budding creators) – $33.25/month ($399 billed yearly)
Max (maximum creative freedom) – $49.92/month ($599 billed yearly) 
Enterprise For teams and collaboration – Custom pricing

Check out this explainer video example of “About Time Management”. In this short explainer video, you'll get to understand why managing time is the most important task in one's professional life.

Ready to make an Explainer Video with the best software?

You must have realized by now that all these software do not serve the same purpose and are not fit for everyone. Some applications may be useful for some specific industry or an individual, while others may do an excellent job with another software.

Hopefully, the above list of explainer video software will help you decide by choosing the best software to serve your needs. 

While these explainer video production tools offer quite a few features and templates, you may not get the desired output.

But, don't worry! That’s where an explainer video company comes in. Get in touch with a professional explainer video maker company and get yourself professional and highly compelling videos. 

Still, if you face any trouble choosing the most appropriate explainer video software or want to avail excellent explainer services, feel free to contact us.

Frequently Asked Questions

Popular software options for creating explainer videos include Adobe After Effects, Vyond, Powtoon, Animaker, and VideoScribe. Each offers unique features for creating engaging videos.

Some free software options for explainer videos are Blender, OpenToonz, and Shotcut. While they may have limitations compared to premium software, they can still be useful for those on a budget.

The best explainer video maker depends on individual preferences and project requirements. Vyond, Powtoon, Adobe After Effects, Animaker, and VideoScribe, are among the top choices.

To make an effective explainer video, define the objective, write a script, create a storyboard, choose a visual style, animate using software, review and refine, and then publish and promote the video.