Do you want to boost your product conversations and business productivity? Are you pondering over which business tool can help you with high-quality videos? Well, you have arrived at the right place!
In this article, you will get a top-notched list of explainer video software that helps you promote your business via engaging videos and allows you to explain your product in a better way.
Even top business pages on Facebook like Tech Insider, NowThis, Buzzfeed, Tasty, etc., use animated explainer videos as a way to market their content to their target audience. Around 93% of businesses believe that videos increase user understanding, which ultimately accelerates business productivity.
The companies using the video marketing approach successfully set new benchmarks with a ton of likes every day, which is challenging, especially for small organizations.
Just landed into the marketing world and don't know much about explainer videos? Don't worry! Let's have an in-depth understanding of explainer videos.
What are the Explainer Videos?
An explainer video is a graphical presentation of an idea, product, or service to attract the target audience and generate new prospects. By inculcating engaging graphic elements such as meaningful content, organizations are increasing their online presence and make people aware of the product.
The study shows that the human brains process visuals 60,000 times quicker than texts, which is one of the reasons why companies prefer choosing explainer videos. Furthermore, it also evokes emotions within human beings and compels them to make an informed decision.
Have a look at one of the compelling 3D explainer videos created by our expert team for Mbits. It is a top-class research and science-based platform focusing on the future of blockchain.
The best part about an explainer video is that you can create spectacular videos without spending extra bucks. There are various explainer video software available in the market that allow you to create compelling explainer videos without technical skills.
The number of explainer video software is endless, but we have jotted down the most powerful software that allows you to reach business goals without any hassle. Now, let's have a look at the emerging tools that helps you create stunning explainer videos.
Top 13 Explainer Video Software
Rawshorts is another software that is both easy-to-use and offers a drag and drop interface. It has an archive of templates, graphics libraries, animated charts, etc., making it an excellent tool for creating a video. Moreover, it allows recording sound explanations.
Raw Shorts is well known for its AI feature that automatically converts texts into a video draft. It will find the suitable media templates for you by scanning through your script, and all you need to do is edit it to create a video.
Renderforest is another famous explainer video maker that makes the video creation process scalable and straightforward. Now, create different types of videos using your browser without installing any software.
It is an all-in-one tool that helps in creating intros, logo animations, promo videos, music visualizations, and more. There are plenty of media files that you can use when you subscribe to its plan, like music, hundreds of thousands of images, and so on. It also supports HD videos. So, you can easily adjust the quality as per your requirement.
Check out this explainer video example, created using Renderforest.
It is an engaging and fun animated explainer video maker with several pre-animated sets that come for free. It is an easy-to-use online software that helps you create stunning videos without any hassle.
It also provides impressive importing options that allow you to add fonts, images, audio, and video in various formats, making it stand out from the rest. The software works well if you aim at the highest creativity and ROI.
Check out this interesting explainer video example, created by Animatron.
- Tell your story using a range of pre-animated characters, props, and backgrounds.
- Customize videos by importing images, audio and fonts
- Enjoy the highest level of creativity on any website or blog
- Several themes are available
- Edit pre-animated characters and sets according to your business requirements.
If you are looking for a tool that offers a big pool of pre-made video explainer templates, then you can go with Biteable. It will help you in creating engaging videos in no time.
Best of all, you can try its amazing features without spending a dime on it. It offers tons of professional templates and a massive library of media files that enable you to get started in a matter of a few minutes.
Moreover, you can also use your media files, and edit and customize it with this user-friendly tool. Have a look at this video on how to make an explainer video using Biteable.
It's essential to make a professional and engaging video as it helps you improve your brand and helps grab the visitor's attention. It can be done quickly with Powtoon.
It is a cloud-based software that is perfect for creating animated presentations and videos. It recently acquired Showbox, and it has been getting better over the period. It offers excellent support and a vast library of clips, templates, and other media files to let you create a professional video in a few minutes.
Moreover, its drag and drop tool allows you to make tweaks in your videos. So, if you want a software that includes everything, then you can opt for Powtoon. Have a loot at this character animation explainer video by Powtoon.
Image-based vignettes with texts and music are trending these days. Indeed, creating them is not as easy as they require creative skills, time, and sophisticated software. But by using this tool, you can give you access to millions of premium video clips along with the latest music.
All of its templates are tested and have proven its worth on the market. Promo makes it simple to create and share videos with users on various social media platforms and sites. Moreover, its editor allows you to add texts, change the style, adjust color, and more in the video.
Check this fun animated video created using Promo by Slidely.
Being a video editing application it allows the users to create intuitive and inspirational marketing video memes. It has four steps: upload a video, clip the magical moment, select a template, and add your caption.
It offers plenty of templates in which you just need to add subtitles and make attractive and virality videos. Also, its speech recognition and transcribing feature speeds your video creation. That is what you need to develop world-class videos without much effort.
8. Easy Sketch Pro
It is easy to use online software and allows you to create compelling and popular videos through a whiteboard. Moreover, this software comes with some of the best features as you get more than 500 icons to choose from, select the hotspot size, color, visibility, text, etc. Due to its amazing features, it has more than 55,000 happy customers.
- Add the webinar registration from GoTo Webinar
- In your explainer videos, you may add YouTube videos
- Addition of autoresponder
- High customization
- Add SoundCloud mp3 to your videos
9. CrazyTalk Animator
CrazyTalk Animator comes for free. Its trial versions offer 3 x fully functional PSD projects and G3 Character human template. Using this software, you can apply 3D motions to 2D characters, which allows you to create fascinating videos that convert. The best part is you can edit and view 2D options from any angle with just one click.
- Face and puppet key editor
- G2 characters have 3D motion key editor
- Elastic effect motion controller
- Users can add an animal, human, wings and spine characters from the G3 Motion libraries
- Give smooth expressions with enhanced sprite-based face system
- 2D motion key editing
- Timeline editing
Typito is an animated explainer video software that allows the users to generate and compile beautiful typography, images, and brand layouts and make attractive videos. It is quite easy to get familiar with this application due to its user-friendly, web-based drag-and-drop tool to create appealing explainer videos.
From the day of its launch until the present date, this tool has gone through some upgrades, making it one of the appropriate video-making tools. It allows the users to add engaging motion graphic text, which otherwise, you would have had to go through a desktop-based program, which is not easy.
Moreover, it offers plenty of templates that allow users to edit and create videos effortlessly. Additionally, it provides a preview-on-a-go feature, which helps you analyze how your video will play on the screen.
TopVid is a Facebook video ad builder that helps people promote their products on social media best. With a variety of templates, video makers can construct product showcase videos at a minimal cost.
It is an excellent tool for anyone who wants to get started with Facebook ads within a few minutes. It automatically optimizes your videos for Facebook advertisements, and you do not need to spend your time making tweaks.
The study shows that native Facebook videos get ten times more share on Facebook than YouTube videos. If you also want to create a video that generates more traffic, TopVid might fit your needs.
Do you want to optimize marketing videos for mobile devices? Go for Crop.video!
It uses an innovative technology based on Open Computer Vision. The uploading of the video results in splitting it into shots, which further gives you suggestions to crop depending on object recognition and face.
Moreover, it allows users to easily add a logo, trim videos, or add subtitles. Using this tool, you can easily optimize your videos for various social media platforms to make your videos get more love on various platforms.
13. MotionArtist Software
Do you want to add liveliness to the texts, word balloons, or characters? If yes, then MotionArtist Software can help you fulfill your business goals.
MotionArtist is mainly designed for video enthusiasts who wish to create motion comics and organize storyboards quickly. You just need to drag your object into your timeline, and viola; you instantly get yourself advanced visual effects.
- Intuitive and secure way to add motion
- Powerful illustration to create animation
- High graphical representation in your explainer video
- Unique and advanced camera options with 3d effects
Over to You
You must have realized by now that all these software do not serve the same purpose and is not fit for everyone. Some applications may be useful for some specific industry or an individual, while others may do an excellent job with another software.
Hopefully, the above list of explainer video software will help you make an informed decision by choosing the best software to serve your needs.
While these explainer video production tools have quite a few features and templates to offer, you may not get the desired output. But, don't worry! That’s where an explainer video company comes. Get in touch with a professional explainer video maker company and get yourself professional and highly compelling videos.
Recommended Read: Top 7 reasons to hire an explainer video production company.