Just think a moment, what is the main thing that your partners or clients come across your business? Yes! You are right! A logo is the one that represents your business and conveys the brand values and mission. If your logo is professional and unique, then it will make the audience familiar with the business presentation and other marketing material.
Having a cool logo not only improves your brand personality but also captures the attention of more visitors. A compelling logo ensures to take the engagement one step forward. Well! To up your video marketing game, you might be looking for the best ways that will help you make logo animations without efforts.
But, before we focus on the steps, let's first understand the importance of logo animations for business without any hassle.
Why does your business need logo animation for your business?
With the help of the right logo, customers can easily identify your brand and serve as the face of your business. If you invest time and money in improving your services and products, it's vital to go the extra mile and improve the company logo. Want to know why? Here are some reasons that will inspire you to create an excellent logo animation for free.
- Animated logos hold the viewer's attention
- Animated logos improve brand awareness
- Animated logos make emotional connections
- Animated logos convey the seriousness
- Animated logos build brand recognition and many more.
Now that you realize it's importance let's take a look at the steps that will help you understand how to make logo animation without investing huge time and effort.
How to make logo animations without after-effects?
Step-1 Select the right logo animation template
One of the most vital steps that directly affect the quality of your logo is the selected template. By evaluating the Placeit's Logo Animation Maker library, choose the right template that goes really well with your business. Indeed! It might be the hardest part of the entire process, but if chosen the right way, it will make your entire logo animation process super effective.
Its search option will help you in making the right decision. By using the right tag such as baseball, explainer videos, cartoonish, you can easily choose the most appropriate logo animation template. Moreover, if you don't want to explore the search bar, you can always choose the filter by style option from the left side of the screen and select the best logo animation template.
Prefer Reading- Create a professional logo by using Logo Animation Software.
Step-2 Customize your selected logo animation template
Once you are done with the selection of templates, it's time to edit the template according to your business requirements and needs. By using the drag and drop option, you can easily update the text, font, style, add images, music, etc. Furthermore, you can also change the animation to give a fascinating look at your logo animation.
As there are thousands of cool fonts and styles, so always go through them all. The more you evaluate, the better you customize your animated logo.
Step-3 Select the main graphic for your logo
Done with the customization? Great! Now, it's time to choose your main graphic. No matter what you think about making, you can select different types of graphics such as sports, finance, games, etc., you can select from fierce animals, mobile legends styles logos, etc. It will make your entire photoshop process easy.
Still, if you don't have a brand yet, you can easily build one by customizing your new animated logo without breaking the banks and putting huge efforts.
Step-4 Download your Animated Logo
Once you are done with the editing process and completely satisfied with your design, just click on the download button. Your amazing 3D logo animation will be ready. It will be in an mp4 file which can further be shared and posted on different platforms.
Furthermore, you can also download a static version of your logo by clicking on the bottom of the image. By doing so, your logo will be saved as a PNG file. Whenever you plan to download your loo, make sure you look at the preview of your animated logo. It will give you an idea about whether your design needs any updates or it is good to go.
Prefer reading- Top 20 Motion Graphics Animation Trends of 2020.
Tips for easy logo animation
Are you excited about creating one for your business? Indeed! Creating an animated logo without after-effects is easy, but still, there are some points by considering which you can make the most out of your animated logo.
Tip-1 Always be consistent
Whenever you create a logo animation, try to be consistent. Make sure each logo design has the same visuals. Having the same animation effect will improve your brand identity and make the viewers remember your brand. The more the people retain the information, the easier it becomes to convert the visitors into leads. So, always try to be consistent with the visuals of your logo.
Tip-2 Make a shirt logo
Always try not to make your logo animation overwhelming. If your logo looks too big, then then it might affect your entire brand reputation. All the visuals you use or the text you add must be according to your website. Also, make sure it's not too big. Another thing that you should consider is not to add an animated logo on a plain background. Prefer adding it on a video or image instead.
Tip-3 Make your background noticeable
Another tip that will make your animated logo noticeable is by using a contrasting background. By using the right color combination, you can make your content highly attractive. It is one of the effective tips that will help you create your logo stand out from the rest.
Tip-4 Sometimes it's better to have no animation
It might sound silly, but sometimes it's ok to create a static logo. This tactic is most helpful when you plan to add a logo to your video. The video itself is compelling and moving, so if you add on the top, then it might be overwhelming for the people landing on your video.
Tip-5 Explore and learn
It's always good to explore different logos and get new ideas. By looking at different designs, you will learn new ideas that will make your logo more noticeable and out of the box. Moreover, you will also get to know about other useful resources that you might be unfamiliar with. The more you watch, the higher you learn. So, never think that the time you spend on research is wastage. It will definitely pay off.
Prefer reading- How to design a logo with localization in mind?
In a Nutshell
Making a logo animation might be entertaining and easy, but only if it is created in the right manner. If your logo is represented in a good manner, then it will work best for your brand.
I hope the information added above is quite enough to make you understand the importance of animated logos, the process of creating animated logos, and the tips that will help you create excellent logos effortlessly.
Still, if you want any guidance in creating animated logos for your business or having queries, feel free to contact us. Our experts will help you resolve all your queries and make a logo animation the best.