13 unique and Best Website Builder for Small Business in 2024

As a business owner, you must ensure people know your business’s name and brand. While marketing is an important aspect, what’s more effective than creating a new website and boosting popularity? 

Yes, websites have become one of the most important aspects of any business. They are your online storefront, capable of attracting customers from all over the world. A website will help you showcase your products and services effectively.

Likewise, a poor business website will also draw your customers away. They don’t want to engage with a brand that doesn’t even pay attention to their websites. Thus, the importance of using the best website builder for small business increases a lot. 

In this article, I will highlight the top 13 best site builders for small businesses. I will also share their features, pros/cons, pricing, and who should use them. This way, you can make more data-driven decisions. 

Which is the Best Website Builder for Small Business?

Now, I cannot answer this question in one word. If I mention any website builder to answer this question, I’ll be doing wrong with the other options. This is because there's no such thing as the best website builder for small business. 

Your choice of best free website builder will depend on your unique needs and requirements. Let’s say someone prefers Wix most due to its AI features, whereas others prefer WordPress due to its sheer design availability. 

So, does that make either Wix or WordPress a poor choice? No, right? I hope you get what I’m trying to say here. 

Nevertheless, certain website builders stand apart from the crowd. They offer more unique features and are perfect for small businesses. Let’s take a look at them. 

1. Wix

Wix is undoubtedly one of the best website builders for small businesses. If you’re looking for a user-friendly and conventional platform, Wix will capture your attention. I recommend you read my Wix website builder review blog to know how effectively it can create a website. 

Wix’s top feature is its beginner friendliness. You don’t need to write a single line of code to create a beautiful and functional Wix website. Moreover, the Wix ADI will build a website for you. 

Wix

• AI Website Builder
• Simple and Intuitive Interface
• Excellent Website Editor
• Great App Market

Moreover, I am a huge fan of Wix templates. Their website template library is huge, with more than 900 options available. From business to eCommerce, you can find almost any template you need for your small business. 

But how about logo and branding, given that it makes your website lively? Wix provides excellent logo and branding tools to customize your business logo. You can also change colors, fonts, and elements. 

But that’s not all. With automated campaigns, Wix will help your small business save significant money and time. This way, you can send emails automatically based on user behavior on your website.

Last but not least – built-in Wix SEO features. Wix is famous for making websites more SEO-friendly for small businesses to achieve higher SERP rankings. From SEO settings to a checklist, you will find all the essential SEO options. 

2. GoDaddy

You’ve heard of GoDaddy before, right? They sell various domains and are probably the best domain registration company in the world. They recently introduced a website builder. 

Despite being a new option, GoDaddy managed to secure the name of the best website builder for small business. GoDaddy sites can help you with online presence and brand authority, especially when you design them meticulously. 

GoDaddy

• Built-in SEO
• Flexible payments
• Product listings
• Secured SSL certificate

GoDaddy provides various features like easy website creation, simple customization, eCommerce capabilities, SEO tools, professional email, social media integration, and upgrade options. 

Now, I must focus on GoDaddy’s eCommerce facilities. When I compared GoDaddy with Wix, I realized they had done a great job implementing the eCommerce features. GoDaddy can help you create an effective online marketplace from listings to payment processing. 

Moreover, they understand the importance of social media integrations. Therefore, you will find Instagram and Facebook integration within GoDaddy. This way, you can sync posts across multiple platforms. 

The email marketing feature also deserves some praise. All premium plans will come with email marketing capabilities. This feature will help you send any type of email you want. 

3. Squarespace

Squarespace is a popular name in the website builder market. Its provided features are so excellent that Squarespace can go toe-to-toe with Wix and Shopify. 

This website builder is perfect for small business owners and designers looking for optimal solutions. It’s an all-in-one platform that doesn’t require any technical skills. This is why it’s most preferred for boutiques and online stores. 

Squarespace

• eCommerce capabilities
• Simple to understand interface
• Perfect to sell online products
• Less complicated

However, remember that Squarespace is not for every business industry. While it can prove highly beneficial to some, others may face problems creating their required websites with Squarespace. 

If you belong to a creative niche like fashion, photography, and design, Squarespace will prove to be the right option for you. It’s stunning templates, and galleries will help you showcase your work. 

However, if your business requires complex eCommerce capabilities, Squarespace cannot become the right solution for you. In such cases, I recommend you use some other alternatives like WordPress. 

Nevertheless, you will like Squarespace’s eCommerce integrations. You can sell products and services directly from your website. The complete eCommerce support will capture your attention. 

4. Shopify

Shopify is the best website builder for small business, especially in terms of online stores. If you plan to launch an eCommerce store, consider Shopify. This small business website is perfect due to its ease of use, free plan, integrated tools, features, and support. 

The themes and templates are customizable as Shopify is geared towards online and eCommerce stores. While Shopify’s template collection isn’t better than Wix, their customization is undoubtedly better. Moreover, these templates will reflect a unique brand experience. 

Shopify

• Excellent security protocols
• Eye-catching themes
• Shopify app store
• Geared toward eCommerce stores

Then comes the app integration part. Shopify provides more than 800 integrations. From advanced analytics to SEO, these integrations can boost the effectiveness of your eCommerce website. 

But how can Shopify stand apart from other website builders without marketing features? Marketing is surely an important factor for online stores. So, can Shopify excel in this area, too?

Yes, Shopify's marketing and automation features are exceptional. I haven’t seen such excellent features elsewhere. In short, you don’t need to worry about your website’s marketing capabilities in a free trial. 

Additionally, you can provide a customized experience to your target audiences. This will save time and resources while increasing sales. With automation, you can also welcome customers and help them throughout their buyer journey. 

5. Hostinger

Hostinger website builder is super dynamic. Thus, it’s perfect for eCommerce platforms and small businesses alike. Hostinger will always help you create the best website for your small business. 

The website builder will also help you create catchy visual content for your website. Thanks to its drag-and-drop functionality, you can add and remove elements without having any coding knowledge. 

Hostinger

• AI Website Builder
• eCommerce features
• Mobile editing
• 24/7 customer support

However, AI integration is probably the most eye-catching feature of the Hostinger website builder. The AI-driven tools can streamline the SEO content creation process. As a result, you can boost the overall visibility of your eCommerce business. 

Hostinger’s automated platform boasts ease of use. If you have used Wix before, you will find Hostinger more user-friendly than Wix. The automatic wizards will help you set up emails, websites, domains, and VPS services. 

A website builder is incomplete without a control panel. Fortunately, Hostinger's custom-built control panel is easy to understand. It’s not cluttered and has proper navigation. From there, you can manage your account, hosting files, email accounts, databases, and many more. 

Last but not least, they also provide free website migration. If you’re not satisfied with your current website builder, you can migrate it to Hostinger for free of cost. No technical knowledge is required. 

6. Pixpa

Pixpa website builder provides various tools that are perfect for visual-centric small businesses. It comes with professional, mobile-optimized templates. This website builder is perfect for photography businesses, as they put images on the front. 

I find the integrated eCommerce features of Pixpa super beneficial. If you want to start an online store, Pixpa will help you sell physical and digital products easily. Also, they don’t charge any transaction fees. 

Pixpa

• Mobile optimized sites
• Premium templates
• Connect your domain
• Password protection

Unlike other website builders, Pixpa won’t affect your sales or revenue. They won’t charge any transaction fees, so you can save a lot of money. This may not seem beneficial during the early days, but you will see the differences a few years later. 

With Pixpa, you can create client galleries. And the best part is that you will have various options for SEO customization. Thus, you can manage SEO visibility and boost client discoverability and privacy. 

The eCommerce integration with Pixpa is also seamless. This is true, especially if you want to sell images such as digital content and prints. These include product management and secure payment processing. 

The template variety is also quite remarkable. Pixpa templates are highly responsive and automatically optimized for mobile devices. You don’t need to design them manually to make them mobile-friendly. 

7. Webador

If you’re a small business, you might be eager to go online. In such cases, you should use Webador. This website builder comes with an easy-to-understand and responsive editor. Thus, you can create a fully responsive website within 15 minutes. 

However, I believe that Webador's product management feature is the greatest. It offers a simple dashboard from where you can add and manage inventory easily. It also supports various product variations. 

webador

• Unlimited pages and storage
• Responsive templates
• Free stock photos
• AI-powered featured

Webador also includes important SEO checklists and settings for products and pages. With basic analytics, you can track behavior of your consumers and optimize your website. 

I also tested the marketing features and found that they need a lot of improvement. It’s good, but only when your business is too small. The marketing features are not scalable at all. 

Despite that, it provides various marketing tools. The list includes sales price settings, discounts, coupons, etc. These can help your small business run promotions and boost sales. 

Nevertheless, Webador will prove beneficial for your business as long as you design your website properly. You may face some lags with the editor, but that’s not a huge problem. 

8. HubSpot

If you’re a fan of drag-and-drop functionality, HubSpot will prove the best website builder for small business. It can help you create a super intuitive website flawlessly. Their editor will also let you see the changes made in real time. 

Getting started with the HubSpot website builder is also easy. Just choose any ready-made template and add a custom domain without any additional cost. The built-in tools are focused on SEO and customer interaction to support your business growth. 

HubSpot

• Drag-and-drop website builder
• WYSIWYG editor
• 100+ themes
• Add a custom domain

However, this drag-and-drop website builder isn’t as effective as other alternatives. I faced occasional lags and sometimes couldn’t place the elements where I wanted them to. HubSpot should fix this issue. 

But the theme customization is excellent. HubSpot has more than 170 templates, more than enough to create a beautiful website. They come with an extensive collection of fonts, colors, and spacing. 

However, there’s another catch you should know. While you can customize the themes, the customization part itself is poor. For example, you cannot customize the fonts for more than 7-8 variations. 

This may cause problems, especially when you’re planning to invest in a long-term website. So, make sure you evaluate your needs before you choose HubSpot website builder. 

9. Siter.io

With the help of Siter.io, small businesses can simply design and manage their websites. Moreover, you don’t need any programming knowledge. 

It provides an easy-to-use design process even for people without technical expertise. The tools are simple to use, and you can easily create a professional-looking website with various design options.

Siter.io

• No-code Website Builder
• Excellent design tools
• Intuitive interface
• Figma import

Your team can collaborate on the website simultaneously with Siter.io. This streamlines the process and guarantees that everyone can collaborate and exchange ideas.

Moreover, Sitar.io will also ensure your website is image-rich. This is because it comes with Figma integration. You can create designs and implement them easily on your website. 

But, you may think that Sitar.io is only beneficial for beginners, right? Well, that’s not the case. It’s also made for professional website developers and web designers. 

This is where the custom code integration feature comes into the picture. Even though Sitar.io can simplify the website creation process, you can add your code if you want. This is the best way to boost uniqueness and customization. 

10. Framer

Framer is a dynamic website builder that offers design, prototyping, and collaboration options. It simplifies the website creation process for small businesses. Additionally, you can also launch a significant product announcement without marketing investment. 

I believe this is a super lucrative feature for small businesses. Do you know why? It’s because you can save significant money on marketing investments. 

Framer

• 99.99% Uptime SLA
• Password protection
• Simple navigation
• Easy deployment

But who should use Framer? While it’s perfect for small businesses, which niche can utilize it properly? I found this important question on the internet. 

Thanks to animated content product capabilities, Framer stands apart from the crowd. It focuses on user experience and excellent animations. You can also make your products and services animated, increasing user interaction. 

Then comes the localization feature. As a small business owner, you may have plans to introduce products and services globally. What if I say Framer can help you do that?

Yes, the localization feature will help you target audiences from all over the world. You can also add multiple language options for more convenience. However, don’t forget to optimize your website for proper visibility. 

11. Canva

Can you believe it? Canva, a reputed graphic designing platform, has its own website builder. And more than that, it’s undoubtedly one of the best website builder for small business. 

If you want to head start your website development process, I suggest you check Canva. It can create custom and mobile-responsive websites instantly. Make sure you choose from their one-page templates. 

Canva

• One-page website templates
• AI images
• Easy collaboration
• Free and custom domains

The templates are good. You can enhance your personal branding or boost business events. On top of that, the user-friendly editor will also help you customize the web pages. But remember that Canva will prove effective if you want to create a simple one-page website. 

When you create a website with Canva, you will get a free domain. Although this isn’t something new, many website builders provide the same. The domain will have Canva branding, which does not look professional. 

However, Canva takes website security and protection very seriously. You can password-protect your website and limit any unauthorized communication. This way, you can add another security layer for sensitive content. 

Canva will also provide you with insights. You can easily track the traffic and engagement without any problems. This is extremely crucial to understand the behavior of your target audiences. 

12. Web.com

As a small business owner, you always want to create a strong online presence. If you want to combine your needs with advanced features, Web.com can help you. This AI-powered website builder is perfect for creating simple yet functional websites. 

It provides simple-to-use names, industry-specific templates and SEO assistance. The integrated hosting and e-commerce features make Web.com an affordable solution for small businesses. 

Web.com

• AI Website Builder
• Free domain name
• Mobile optimization
• Drag and drop interface

The best feature of Web.com is its AI integration. Web.com integrates AI-driven tools to improve the website-building experience. These comprise an AI writer, an AI logo builder, an AI domain name generator, and an AI website builder.

But what makes Web.com the best website builder for small business? I’d say the user-friendliness and the ability to create custom websites. While the dashboard may look slightly confusing, the website creation process is super simple. 

Web.com provides individualized help for creating websites through web design services like Designed by an Expert and QuickStart. These are ideal for organizations that require a more hands-on approach.

However, there’s a catch. Despite offering such excellent features, Web.com is not ideal for eCommerce businesses. This is primarily because of a lack of effective eCommerce templates. 

13. Weebly

Weebly is especially useful for small enterprises who want to set up an online store or display their portfolio. Its e-commerce capabilities are perfect for companies that offer goods or services online. 

However, it might not be the greatest option for companies that need complex, highly customized websites. So, make sure you determine your needs carefully. 

Weebly

• Free SSL security
• Connect to a custom domain
• Advanced site statistics
• Password protection

For starters, Weebly comes with a drag-and-drop functionality. This will help you create the most eye-catching websites without too many coding challenges. 

Next, I must talk about its customizable templates. You know how important templates are in the eCommerce business industry. Weebly provides various customizable and can help you make them perfect as per your requirements. 

Moreover, the integrated SEO tools will also help you make your website more SEO-friendly. While the SEO features aren’t too effective, they can help you achieve a decent SERP ranking. 

Lastly, Weebly's eCommerce functionalities are perfect only for solopreneurs and small businesses. It offers features like inventory management, a shopping cart, and a secure checkout. 

Ready to use a Small Business Website Builder?

When you choose the best site builder, you need to ensure it can help you build your website flawlessly. At the end of the day, you need something that will streamline your website creation process. 

While many website builders offer a free plan, some are paid. So, make sure you determine your requirements before choosing the perfect plan. But in my experience, premium plans are more effective for easily creating your website. 

What are your thoughts on my listed website builders? Are you new to the website industry? Make sure you let me know in the comments below. 

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