• Powerful


    • HeyGen is a powerful AI video generator tool. With its fantastic avatars and voices, you can create studio-quality videos in minutes.
  • Versatile


    • Pictory redefines the video creation process with its feature-rich AI-driven platform. It turns concepts into visually stunning videos.
  • Easy-to-Use


    • Synthesia optimizes video creation and helps you deliver high-quality videos in minutes while drastically reducing production costs. 

Do you know that 91% of customers love to see video content from brands? Also, 92% of marketers believe they get better revenue from video marketing.

If you also want to uplift your business revenue and wish to outperform your competitors, this is the correct time to embrace AI video generator tools.

These tools can help you create captivating videos for your brands. Not only this, from creating scripts to setting up templates, from adding voiceovers to generating a full-fledged video as per your brand voice, these AI video generators can perform everything on a single platform.

Today, I have curated some of the best AI video generator tools to enhance your market presence like never before.

Let's dive right into it!

11 Best AI Video Generator Tools to Empower Marketing Efforts

AI video generator tools harness the power of artificial intelligence to elevate your marketing strategies.

Let us explore some innovative platforms that automate the video creation process with cutting-edge technology.

1. HeyGen

HeyGen is a powerful AI video generator tool that helps you scale your process. With its fantastic avatars and voices, you can create studio-quality videos in minutes.

The best part is that HeyGen offers a free trial with no credit card details, so you will get a risk-free trial period to analyze this tool for its powerful features.

HeyGen offers you the power of AI to generate videos for any need. From promotional videos to sales outreach or creating training videos to engaging videos, HexGen caters to all your needs on a single platform.

To utilize this tool, you have to select an avatar and voice, then a template for your video. You can also generate your video from scratch, depending on your requirements.

The AI technology will help you infuse human-like intonations and inflections with exceptional accuracy. Hence, HexGen is a perfect tool to create professional videos that serve all your needs. It is the best tool for starters and intermediates who want to produce video content at an affordable rate.


  • Over 100 Avatar 
  • Flawless video production
  • Drag and drop video template
  • Offers over 300 voices
  • Voice cloning available
  • AI outfit with logo
  • GPT4 scriptwriter


HeyGen offers multiple options for creating videos. You can either start with a template or start with AI script generation.

heygen dashboard

I opted to write a Script and then selected a template for creating a “How To” video. You get options for controlling speed and pitch. Other than this, you can change voiceovers and avatars.

heygen video creation

The video generated by HeyGen is shown below:

The pros and cons of HeyGen are as follows:


  • Full-featured platform
  • Free Plan available
  • Less expensive than other video generator platforms
  • A perfect tool for beginners


  • Lacks advanced AI features tailored for professional video editing requirements.
  • Limited support for videos that do not incorporate virtual avatars.

HeyGen offers diverse pricing tiers, including Free, Creator, Business, and Enterprise options, catering to varying user needs with different levels of features and capabilities to create professional videos.

HeyGen Pricing Plans

  • Free: $0

  • Creator: $24/month

  • Business: $72/month

  • Enterprise: Contact Sales

2. Pictory 

Pictory redefines video creation with its AI-driven platform. It turns concepts into visually stunning videos. With advanced algorithms, Pictory analyzes various inputs like text, images, and audio. Further, it transforms them into seamless and professional-grade visual content.

Pictory caters to the needs of marketers, social media, educational content, or personal projects. Its remarkable AI capabilities intelligently curate visuals, add effects, and synchronize them with audio.

The tool ensures a polished end product that aligns perfectly with the intended message. The best part is that you will get customizable styles and pacing. This will further enhance the user's creative control. 

What sets Pictory apart is that you can automate the video production process. Moreover, its intuitive interface caters to users with varying technical expertise. It ensures accessibility and usability for everyone. 


  • Edit videos using text inputs
  • Generate video highlights automatically
  • Create videos directly from scripts
  • Transform blog posts into engaging videos
  • Automatically summarize lengthy videos
  • Auto-caption videos
  • Time-saving video creation process
  • User-friendly interface for ease of use
  • Expand your audience reach
  • Boost engagement through crystal-clear narration


The image below shows the video editor, where you can see the video preview distributed in multiple scenes.

pictory storyboard

The image below shows the Script editor of Pictory, where you adjust the script according to your purpose.

pictory script editor

The video below is created by Pictory AI using a script mentioned in the Script Editor. You can alter the templates of every scene accordingly. Moreover, Pictory also gives you many voiceovers to choose from.

Let us look at some of the positive and negative aspects of Pictory.


  • Offers a free trial
  • Easy to use
  • User Friendly
  • Every Plan has an AI video option


  • Video generated in a free trial will not add voice; you can only see the subtitles.
  • The offline editing option is not available

Pictory presents accessible pricing tiers such as Starter, Professional, and Teams, each providing distinct features and functionalities, enabling users to create impactful videos at different scales and requirements.

Pictory Pricing Plans

  • Starter: $19/month

  • Professional: $39/month

  • Teams: $99/month

3. Synthesia 

Synthesia introduces an AI-driven video generation platform that redefines the art of video creation. This innovative tool harnesses the prowess of artificial intelligence to craft lifelike videos starring virtual actors.

Synthesia has an intuitive interface that allows you to transform scripts, messages, or textual content into captivating visual presentations. The platform's AI algorithms generate virtual avatars capable of emulating human speech and emotions.

The tool offers customizable options spanning demographics, languages, and appearances. Synthesia allows you to produce multilingual videos. You just have to input the script in one language and opt for your desired language.

Synthesia optimizes video creation and helps you deliver high-quality videos in minutes while drastically reducing production costs. 

Synthesia stands at the forefront of AI-driven video production. It empowers users to effortlessly bring their ideas to life visually.


  • Supports over 140 AI avatars
  • Offers 120+ languages
  • Provides over 60 pre-built templates
  • Customize your AI avatars
  • Offers collaboration tools 

Synthesia comes with several advantages and disadvantages. Let us look forward to them.


  • No technical expertise required
  • Easy to use
  • High-quality support


  • The pricing structure is a bit vague
  • A stable internet connection is required

Synthesia offers versatile pricing options like Starter, Creator, and Enterprise, tailoring features to varying user needs for generating AI-powered videos, catering from individual creators to larger enterprise requirements.

Synthesia Pricing Plans

4. InVideo AI 

InVideo is a robust AI-powered platform. The platform is dedicated to video creation for marketing and explanatory purposes. It simplifies the video creation process.

InVideo doesn't require you to possess prior experience in video editing or creation. The tool intelligently dissects input scripts into logical segments and automatically selects suitable visuals for each scene. It offers many adjustable options for seamless customization.

The platform provides an extensive array of templates, workflows, and assets. It caters to diverse creative needs. Users can produce high-quality videos tailored to meet professional standards.

One notable aspect of InVideo is its free trial option. A free trial lets you explore the tool's functionalities. Although the free trial includes a watermark on exported videos, it enables you to gauge the quality and potential of the platform. 

InVideo AI

invideo com logo
  • 5,000+ professionally crafted templates
  • Single-click shortcuts for efficient editing
  • AI-powered text-to-video editor
  • All-in-one workflow
  • Customizable bespoke graphic assets
  • Time-saving features
  • Standard media library
  • AI-driven script generator
  • Over 6,000 pre-built video templates


The best part of InVideo is that You can directly give the title of your video, and its AI technology will create a video with the script.

invideo dashboard

You can certainly edit the generated script and finally click the “Generate” button shown in the image below to create a full-fledged video.

invideo created video

Further, InVideo gives you the option to export the generated video. I have added the created video below for your reference.

The pros and cons of InVideo are as follows:


  • Access to branding tools for brand presets, intros, and outros
  • The free Plan supports unlimited team members
  • Provides affordable collaboration 
  • Unique Social Media Calendar feature for video creation 
  • Various valuable features for social media content creation


  • Free plan users cannot export video projects or access the mobile app
  • AI-generated video is not fully satisfactory
  • Customer support is not highly supportive
  • Template library lacks efficient search and save functions 

InVideo provides flexible pricing tiers such as Free, Plus, and Max, each offering distinct features and functionalities. It allows users to create engaging videos tailored to their needs and preferences without compromising quality.

InVideo Pricing Plans

  • Free: $0

  • Plus: $20/month

  • Max: $48/month

5. Veed.io 

Veed.io revolutionizes video creation by offering an advanced AI-powered platform. It simplifies editing for users of all expertise levels.

Veed.io offers an intuitive interface and drag-and-drop functionality. It provides a seamless experience for trimming, cropping, and enhancing videos. This versatile tool caters to marketers, content creators, and social media enthusiasts. 

Its AI algorithms automate caption generation, subtitle addition, and overall visual enhancements. Moreover, Veed offers a rich library of templates, effects, and transitions for a professional touch to video creations.

Notably, Veed's collaboration features foster efficient teamwork. The remote team can easily collaborate on their video projects. 

Other than this, the platform's cloud-based video storage ensures easy accessibility and editing of videos from any location.

Whether you're crafting marketing videos, social media content, vlogs, or tutorials, Veed stands out as a versatile AI video generator. 


veed.io logo
  • Branded video templates
  • Personalized avatars
  • Brand fonts, colours, and logos
  • Allows video translation and localization
  • Offers many team spaces
  • Security and SSO
  • Fully-featured video editor


The image below shows the video editor of VEED.io. I have highlighted the “Media function”; however, there are plenty more to explore.

veedio storyboard

VEED.io has created a video shown below.

Before deciding to move on with Veed.io, I would also recommend checking its pros and cons.


  • Free Plan available
  • No credit card is required
  • Make videos like a pro
  • Trusted by many renowned organizations


  • Limited stock templates in the Free Plan
  • Cannot remove the watermark in the free Plan

Veed.io offers a suite of pricing plans—Free, Basic, Pro, and Business. It ensures diverse user needs are met with tailored features and tools for efficient video editing and creation at various levels of sophistication.

Veed.io Pricing Plans

  • Free: $0

  • Basic: $3.48/month

  • Pro: $7.18/month

  • Business: $17.98/month

6. Descript 

Descript emerges as an exceptional AI video editing platform. It is primarily famous for its remarkable ease of use. Descript gives you straightforward editing features. 

You can easily work from the automatic transcript in which any edits made to the text seamlessly translate into corresponding alterations in the video footage.

Descript has a user-friendly interface and an editing process, making video editing as simple as editing a document. 

The platform boasts an array of AI-driven features. It adds a layer of sophistication to the editing experience. Notably, its AI Voices feature generates lifelike voiceovers based on user voices. It offers realistic narration.

Moreover, the AI Green Screen functionality automatically identifies video backgrounds. It enables you to replace backgrounds with desired alternatives.

These AI-driven functionalities enhance the platform's appeal. Hence, it provides users with innovative tools for comprehensive and intuitive video editing experiences.


  • Automated transcripts boasting up to 95% accuracy
  • Eye Contact feature to adjust focus
  • Eliminates filler words and weird silences
  • Allows audio and video manipulation 
  • AI Voices feature
  • Reduces production time significantly


Descript has a very intuitive video editor, as shown in the image below. Just offer it a script, and it will give you a preview of your video within seconds.

descript storyboard

I have added a whole script under a single template, but you can create multiple scenes and add script accordingly. The video created is shown below.

Descript has very limited templates. People with less technical knowledge may find it difficult to create a video.

The pros and cons of Descript are as follows:


  • Offers free Plan
  • Every Plan contains standard AI features
  • AI tools offer a user-friendly experience
  • The platform works for creators without technical expertise.


  • The free Plan allows a script of only 1001 words
  • The mobile app is not available; it gives only a browser extension 

Descript's pricing includes Free, Creator, and Pro plans, each designed to accommodate different user needs. It provides varying levels of features for audio and video editing. For larger-scale enterprise requirements, custom plans are available upon contacting sales.

Descript Pricing Plans

  • Free: $0

  • Creator: $12 per user/month

  • Pro: $24 per user/month

  • Enterprise: Contact sales

7. Lumen5 

Lumen5 lets you grow your brand by fulfilling the demands of your consumers through scalable video content. Its online video creator simplifies the process of crafting engaging video content. Anyone on your team can create a commendable video in minutes.

Building content with Lumen5 is much more straightforward than creating a slide deck with simple point-and-click, drag-and-drop actions.

Lumen5's AI technology is engineered specifically to refine your marketing content. It seamlessly transforms blog posts into engaging videos and converts Zoom recordings into captivating clips. 

The platform offers many pre-designed templates curated to keep your content on brand, within budget, and on schedule. The best part is that these designs are customizable and let you edit elements as per your needs. 


  • Smart Summarizer to build engaging videos
  • Automatic language detection
  • Comprehensive media library
  • AI-generated voiceovers.
  • Automated video generation directly from RSS feeds.
  • Customizable branding options


The image below showcases Lumen5 ‘s video editor with a huge library of photos, media, music, icons, etc.

lumen5 storyboard

The image below shows the script editor where I added my script to create a video. You can also import your script via URL.

lumen5 script editor

Further, the tool will ask you to edit your script and add voiceovers as per your requirements.

lumen5 editing options

The final video created is shown in terms of a link below:


To make an informed decision, check out the pros and cons of Lumen5 from the table below.


  • The free community plan lets you produce five videos a month
  • Each paid Plan allows users to create unlimited videos
  • Easy to use
  • Professional and enterprise plans allow working with three brand kits


  • Limited templates
  • A bit expensive

Lumen5 provides multiple pricing tiers tailored to varying user needs, offering options from a Basic tier up to an Enterprise level that requires direct contact with their sales team for customized solutions.

Lumen5 Pricing Plans

  • Basic: $29/month

  • Starter: $79/month

  • Professional: $199/month

  • Enterprise: Contact sales

8. Filmora 

Wondershare Filmora is a video-creating software with a 15-year legacy. It offers AI-powered features that enhance video quality effortlessly.

Its user-friendly interface integrates various tools, from a template library to Auto Beat Sync. Users can customize video settings during export and directly connect to platforms like YouTube and TikTok for swift sharing.

The Auto Highlight feature generates quick TikTok or YouTube shorts alongside the main video file. This makes it a versatile and efficient editing tool.


  • AI co-pilot editing
  • 15M+ creative assets
  • Over 100 advanced video editing options
  • Offers 1GB cloud storage
  • AI text-based editing
  • AI thumbnail creation

Let us look at the positive and negative aspects of Filmora.


  • Provides 7-day free trial
  • A handful of learning resources
  • Traditional AI video editing tool


  • The subscription plan is available only for Mac OS
  • Sometimes runs slow

Filmora offers three distinct pricing plans, each catering to various user preferences and needs.

Filmora Pricing Plans

  • Subscription Plan: $49.99/yr

  • Cross-platform Plan: $59.99/yr

  • Perpetual Plan: $79.99/yr

9. Flexiclip 

FlexClip is an AI-powered video generation tool designed for user-friendly operation.

It gives you a huge library of templates to create professional-grade videos in mere minutes. You can personalize these templates by incorporating brand assets. With effective customization, your content remains on-brand and distinctive.

These customizable templates offered by Flexclip let you cater to the needs of your audience. Thus, you can generate videos according to your consumer's preferences.

FlexClip excels in crafting marketing and explainer videos. It offers access to a rich stock of media resources to enhance video content. 

Flexclip is particularly ideal for explanation videos. FlexClip's plans encompass rich stock media, enriching the video creation process.


  • Over 1000 text animations and preset styles
  • Extensive dynamic vector elements
  • Rich transitions & overlays
  • over 4M royalty-free stock assets
  • Collaborate on video editing
  • Plenty of customization options


The image below shows the FlexClip's video editor. The editor shows multiple features required to create a full-fledged video.

flexclip storyboard

The video below is created using FlexClip. You can change the voiceover and templates as per your needs. I have added a generated video for your reference below:


Some of the pros and cons of FlexClip are as follows:


  • Easy to use
  • Intuitive user interface
  • Free trial available
  • Movie maker tools


  • Watermarked video export in low-grade plans

FlexClip's pricing options consist of a Free plan, an affordable Plus tier, and a Business package, offering varied functionalities and accessibility to suit individual and professional video creation needs without compromising quality or features.

FlexClip Pricing Plans

  • Free: $0

  • Plus: $19.99/month

  • Business: $29.99/month

10. Designs.ai

Designs.ai stands as a transformative AI video generator. It revolutionized the creation of logos, videos, banners, mockups, and more with remarkable speed and efficiency. The tool uses AI to craft stunning visual assets that captivate audiences.

Designs.ai employs intelligent algorithms to analyze inputs and generate high-quality graphics and videos aligned with users' visions. It does not require extensive design skills or manual tweaking to create a video with Designs.ai. 

The tool offers you a vast library of templates, fonts, colours, and effects. You can personalize your creations for various purposes. Your purpose may vary from creating a brand banner, promotional video, logo, or realistic product mockup.

Designs.ai caters to diverse agencies spanning marketing, advertising, e-commerce, and beyond. It helps you streamline the creative process. Thus, enables quick iterations and exploration of multiple design options.

Its user-friendly interface and rapid results make it a game-changer for effortlessly enhancing visual content. The platform unlocks boundless creative possibilities for you. 


  • 115 million images & video clips
  • Supports multiple languages
  • Allows access to many voiceovers
  • Create designs in bulk
  • Export storyboard in PDFs
  • Unlimited video generation
  • User-friendly interface

The advantages and disadvantages of Design AI are as follows:


  • Supports over 20 languages
  • Easy to use
  • Generates real-time avatars
  • Hassle-free setup


  • No AI mobile app
  • The free plan offers limited features

Design AI presents users with a range of tiers including Basic, Pro, and Enterprise, providing diverse features and capabilities for design projects, catering to varying needs and preferences across different user levels.

Design AI Pricing Plans

  • Basic: $19/month

  • Pro: $49/month

  • Enterprise: $169/month

11. DeepBrain AI

DeepBrainAI is an advanced AI video generation software using cutting-edge AI. It transforms text prompts into lifelike videos through neural networks and deep learning. 

With an intuitive interface, it's suitable for both seasoned editors and beginners. The tool streamlines video production and enhances quality effortlessly. 

DeepBrain AI empowers creators to craft compelling videos for various purposes. You can generate a video in seconds using DeepBrain AI

The template library, customization options, and other quality features make it a versatile tool for all users seeking to create professional videos with AI.

DeepBrain AI

  • Converts text into videos in just five minutes
  • Reduces cost and time by 80%
  • Generates photo-realistic avatar
  • Represents your brand effectively
  • Customized avatar option
  • Supports over 55 languages

Below are some of the pros and cons of DeepBrain AI.


  • Supports over 80 languages and voices for a diverse audience
  • Easy-to-use platform
  • Hassle-free setup


  • Users preferring visual editing might miss traditional video editing features.
  • A 10-minute video limit may restrict users from creating longer content.

DeepBrain Ai comes with multiple pricing tiers. You can choose what suits you according to your needs.

DeepBrain AI Pricing Plans

  • Starter: $30/month, billed annually

  • Pro: $225/month, billed annually.

  • Enterprise: Contact Sales

Have you got your AI Video Generator Software?

By now, you might have got the AI video generator that suits your business needs. 

So, this is the correct time to start embracing an AI video generator software that empowers you to create captivating video content effortlessly. 

 Also, it streamlines production processes and unlocks endless creative possibilities in today's dynamic digital landscape.

I would love to hear back about your experience of using AI video generator tools in the comment box below. If you're seeking guidance in web design, video production, or enhancing brand visibility, our expert team is here to provide tailored assistance. Feel free to reach out to us for any support you need in these domains.

Frequently Asked Questions

Yes, there are several AI-powered video generator tools available, such as Lumen5, Pictory, and InVideo, which use artificial intelligence to assist in creating and editing videos automatically.

You can create AI-generated videos using specialized platforms or tools that leverage artificial intelligence for automated video creation, such as Lumen5, InVideo, or HeyGen. Simply input your content, customize as needed, and let the AI assist in generating the video based on your preferences.

Synthesia AI is used for generating and customizing AI-powered videos by employing synthetic media technology, enabling the creation of personalized video content with automated text-to-video capabilities using artificial intelligence.

To create AI-generated videos for free, you can utilize platforms like Lumen5, Pictory, or InVideo, which offer free versions with limited features. These tools employ AI to assist in generating videos from your content, providing basic functionalities for video creation without cost.