Pathway to Results
Discovery
Prior to starting the video, video artists took time to understand the business, product or idea in a bid to cover the target market, traveller’s pain points and offers.
Script
For Namastree, webdew goal was to write a highly engaging script. webdew team have subject matter experts to convert a client's brand story into a script that will communicate the message in the best way. After writing the script, webdew forwarded to the client to get the approval.
Storyboard
After the approval of script, webdew moved onto the storyboard. The storyboard acts like a visual roadmap for the explainer video. The images include quick sketches or mockups to convey an overall idea. Fortunately, the client was impressed with the sketches in our first attempt and gave us the green signal, to start the process of the video. We offer professional voice-overs for videos. But the client wanted to keep the video voice-over free while delivering the message through graphics. It was not a challenge for webdew as they had already worked on this type of videos.
Custom Design
webdew always a custom fit explainer video for brands. they don’t compromise with philosophy and identity and keep sync amongst characters, color, fonts, graphics and illustrations. For example, Uber preferred the color blue for the video, and finally the team did the same.
Animation
At the end, webdew preplanned the animation to meet the expectations of the client.