Explainer Video for DzTaxi Chauffeur: An Online Cab App

DZ Taxi Chauffeur is an Algeria based auto and vehicle app. Since their operations were entirely digital, they needed explicit and comprehensive explainer videos to convey their message and explain the app's functionality.

The required three different videos. Two of the videos were for the drivers and passengers, respectively, while the third was a general description of the app.

webdew delivered quality videos that completely satisfied the client and served their purpose. Read this case study to know the entire process of project delivery. 

Project Overview

Our client, DZ Taxi Chauffeur, needed a video production company to produce animated explainer videos that would convey the features, functionality, and specifications of their app accurately. webdew is a full-service Inbound Marketing agency and one of the top Video Production companies, with a good hold in Marketing, Websites, Videos, and HubSpot services.

It is the one and only HubSpot Diamond Certified Partner Agency in India. Our highly dedicated team comprises HubSpot certified digital marketing experts, business analysts, web designers & developers. We specialize in Explainer Videos Services, and our videos have been known to boost lead generation and conversion. 

Thus, after considering multiple service providers, DZ Taxi found its perfect match at webdew. 

To get started, client shared a goal with webdew. Being an auto and vehicle app, DZ Taxi has two parts of their businesses, giving rise to two audience bases they needed to convey their message to: the drivers and the passengers. They also needed a video that would explain their app's features and functioning and how people could access and use it. Thus, they had requirements for three different videos.

The main goal was to create three different explainer videos:

For the driver: How to log in and operate on the app as drivers and also connect with the riders.

For the rider: How to log in, book rides, and coordinate with the driver allotted.

Explanation of the app: What is DZ Taxi Chauffeur, and how you can book rides on it.

  • We had to keep the two different sets of audiences in mind while creating the two respective videos for drivers and riders, while the third one should be generic and convey the purpose and utility of the app.
  • The animated explainer videos should describe the particularities accurately and clearly.
  • The illustrations should sync accurately with the voiceover.

All the pointers shared by the client was considered by webdew which helped them in delivering good quality video in respective time. The video shared by webdew was like by the client and helped them in generating good results. 

Background

DZ Taxi is an online cab service operational in Algeria. It features safety, convenience, and ease at the same price as regular taxis. 

Their app is available on Playstore for Android devices.

Challenges and Difficulties

We had to make sure that the language barrier did not impact the quality of the work we deliver. Since the voice over was in Arabic, we had to be utmost careful not to hamper the audio's synchronization with the video.

Their quality of work was most impressive.
webdew's video was appealing. Their workflow was great and very effective.
Dztaxi
khaled elkoumiti
Employee

Process and Problem solving

For us, customer satisfaction is everything. We maintain transparency and communication throughout the process. The entire Explainer Video development process consists of the following steps. For each stage, we assign skilled professionals and a project manager who supervises the overall development

Briefing

This is the first step which involves reference and requirement gathering. Here we discussed the project in hand and its respective specifications. We ensure that we include innovation in every video we produce, and so we build the video for our client from scratch.

Script

Before creating the script, we spend some time analyzing the client website, target audience, approach, etc. This helps us deliver relevancy so that the video we provide blends seamlessly with their platform. In this case, we received the script from the client itself.

Storyboarding

Once we finish working on the script, we create a storyboard to illustrate its execution. There were three different storyboards that we created for our client. 

Animation

Our talented group of professionals knows how to turn an idea into an animated video and make it come alive. Thus, there was a single attempt success for our team, in the case of all the videos. Besides, we synchronized the voiceover with the animation with the utmost accuracy.

Delivery

While dealing with a project, time is the most significant factors. However, our team worked promptly and skillfully to deliver all three videos within twelve working days. The client was not only satisfied with our service but also impressed enough to reward us with a bonus.

Results

The project for DZ Taxi Chauffeur came to us in October. We are glad to share that our in-house video production team has proven itself yet again by delivering such excellent results within the required timeline. 

Nothing motivates us more than a happy client, so we put all our effort into achieving our goals.

Feedback

The client was satisfied with the quality of work delivered by the experts of webdew. By sharing the video with the viewers, the client's audience was able to easily understand the company objectives. 

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