webdew is a Full Service Digital Marketing Agency and one of the top Video Production companies, holding a good hand in Marketing, Websites, Videos and HubSpot services. It is the one and only HubSpot Diamond Certified Partner Agency in India.
Our highly dedicated personnel is a group of HubSpot certified digital marketing experts, business analysts, web designers & developers.
Uber actually wants to market this idea across Chandigarh. Other problems were to:
The primary objective of the client was:
These were the reason Uber decided to launch a campaign, named “Uber intercity Rides at just Rs 999.”
The marketing team of Uber took no time for preparing the blueprint for the campaign.
The team decided to take advantage of Digital marketing, especially, Video Digital Marketing to drive the campaign. That's why they choose webdew, one of the best explainer video production companies.
The client shared all the requirements with webdew, which includes:
After contacting so many companies in Chandigarh and Mohali, their search ends at webdew Pvt Ltd, a web development company.
After joining hands with webdew, client shared the conditions, including:
Conditions of the client
The company decided to launch a campaign, named “Uber intercity Rides at just Rs 999.”
At the end, webdew experts delivered an appealing video with Uber, which got approved on the first go. The client was happy and shared positive feedback with the team.
In 2015, Uber was on the hunt for building the largest point-to-point transportation network while aiming at transforming the way the world moves. In contrast to traditional transportation logistics companies like FedEx, Uber owns a lightweight infrastructure: it owns no vehicles, pays no vehicle maintenance costs, and employs no drivers. The company is based on peer-to-peer coordination between drivers and passengers, driven by advanced software.
webdew team didn't faced any challenge while delivering the video to the client.
The company got tremendous response in Chandigarh. All thanks to the video, the company enjoyed more than expected number of subscribers.
webdew is a web development company, holding a good hand in marketing, including search engine optimization, search engine marketing, search engine advertising, social media optimization, social media marketing, e-commerce solutions, digital marketing intelligence, and market research.
Discovery, research engine advertising, social media optimization, social media marketing, e-commerce solutions, digital marketing intelligence, and market research.
Prior to starting the video, video artists took time to understand the business, product or idea in a bid to cover the target market, traveler's pain points and offers.
For a big brand like Uber, our goal was to write a highly engaging script. We have subject matter experts who can convert a client’s brand story into a script that will communicate the message in the best way. After writing the script, we forwarded it to the client to get their approval.
Then we move onto the storyboard. The storyboard acts like a visual roadmap for the explainer video. The images include quick sketches or mockups to convey an overall idea.
Fortunately, the client was impressed with the sketches in our first attempt and gave us the green signal, to start the process of the video.
We offer professional voice-overs for videos. But our client wanted to keep the video voice-over free while delivering the message through graphics.
It was not a challenge for us as we had already worked on this type of videos.
We always produce custom fit explainer videos for brands. We don’t compromise with the philosophy and identity and keep sync amongst characters, color, fonts, graphics and illustrations. For example, Uber preferred the color blue for the video, and we did the same.
We preplanned the animation to meet the expectations of the client.
After completing the animation, we uploaded a preview video for the client to review. This video included final animation, stock music and polished design. We had delivered the video before the deadline that is one week.
The client took no time in responding to us. He was happy as the video met his requirements.
As the video went live, the company got tremendous response in Chandigarh.
All thanks to our video, the company enjoyed more than expected number of subscribers.
We got a good feedback from our client. Moreover, he recommended us to other companies as well.