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BuyMySKU is a marketplace website that helps audiences to sell faster. It helps new Amazon sellers to buy ready-to-list products from a pool of established e-commerce veterans. To take their marketing to the next level and capture the audience’s attention, they made a decision to market in a creative way. To explain the product, they planned to go with animated explainer videos, for which they chose webdew. So, here is the case study on how webdew helped BuyMySKU to generate traffic through its appealing animated videos.
Project Overview
The project of BuyMySKU started when the team of this product-based company got in touch with webdew to create appealing animated explainer videos. The primary objective behind creating an animated explainer video is to capture the audience’s attention and convert them into leads.
The video project was completed successfully as webdew delivered 2 successful videos that helped BuyMySKU to achieve its goals. They used explainer videos to run ad campaigns and share ideas with their audience.
By looking at the final deliverables, the client was very satisfied and left positive feedback. Also, they were quite surprised to see how the experts of webdew tried their best to deliver the expected results in a limited amount of time
Background
BuyMySKU is an e-commerce company that is commonly known for its ready-to-list products. Basically, it helps people to get selling faster. It enables the business to reinvest in sources. It helps Amazon sellers to sell the products without actually sacrificing something. So, if you want to manage your Amazon store, then BuyMySKU is the place.
The Challenges
Making people know what BuyMySKU is offering along with its benefits was the main challenge that the management of BuyMySKU was facing. Thus, to boost their marketing game, BuyMySKU planned to explain them through animated explainer videos.
Well! A 2 minute animated video can do wonders, but here, the real challenge was to include all the aspects of BuyMySKU from the perspective of buyers and sellers in 45 seconds video each. Moreover, doing animation along with the voiceover that goes exactly the same as the script was not easy.
So, aligning everything that helps BuyMySKU to convey their ideas through videos in a simple way was not easy, but thanks to webdians who made it possible with their animations.
We are pleased with the quality of the video and are looking forward to test it live with traffic! We’re pretty sure it’s going to bring us lots of leads. We were absolutely surprised by the timing and swift replies! Also the production itself was really fast
Buy My Sku Project manager
The Pathway to Results
Now that you know the real challenge and the client’s expectations, it’s time to know how webdew reached the final solution.
In the project kickoff call, the webdew team tried to understand the requirements of the client. Actually, they wanted to create 2 explainer videos for their marketplace site that must be engaging and eye-catching and can further be used to run ad campaigns.
The script was provided by the client, on the basis of which a storyboard was created. After the approval of the storyboard, animation was prepared by the team, which also included the voiceover. The final animated videos that really fit the brand were processed for the feedback of the client.
All the efforts of the webdew team are recognized by the client as the client happily shared the feedback review in a positive manner.
Results
2 appealing animated explainer videos, along with the voiceover, were delivered to BuyMySKU that fulfill all the requirements of the client. Basically, both videos were about how BuyMySKU can help visitors easily buy and sell SKUs.
The entire production process went quite well as the communication between the webdew team, and the client was quite transparent. The webdew team always stays available, which helps in building a strong bond with the client.
To ensure that the project was delivered on time, the webdew team prioritized the tasks and kept on gathering feedback on a regular basis so that they could deliver the final video that was both appealing and informative
In the end, the client was very satisfied with the work and uploaded an excellent review on the clutch.
Feedback
BuyMySKU expressed their gratitude by thanking webdew in the form of positive feedback on the clutch directory. They acknowledged that the webdew team is professional and follows seamless communication throughout the project.
The client was very happy with the way the video turned out to be. Moreover, the client also appreciated the skills of webdew animation, BuyMySKU gave 5 star rating for webdew on Clutch.
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