• Best Overall
    calendly icon


    • Calendly is an automated scheduling platform that acts as your personal scheduling assistant, streamlining the process for both you and your clients.
  • Versatile
    square appointments


    • Square Appointments is2an all-in-one scheduling powerhouse designed to simplify appointment management and boost client satisfaction.
  • Most Affordable
    tidycal removebg preview


    • TidyCal is an online appointment scheduling platform designed to help businesses manage their appointments, meetings, and events.

No two small businesses are alike. Hence, finding suitable appointment software for small business may prove challenging. Many business owners fail to find software that works best for their business

Perhaps you run a SaaS company and want to meet prospective clients, or maybe you have a service-based business that lets clients book calls; you need appointment scheduling software to streamline the process. 

Despite your needs, appointment software for small business should present your company’s professionalism. Not to mention, such software can also streamline the booking process. 

I have tested numerous appointment scheduling tools. I’ve learned which tools stand apart from the crowd. 

Best Appointment Software for Small Business

The best appointment software combines ease of use and flexibility. They let clients book appointments on their own. This way, they will save you time and effort. 

Your clients can also cancel or reschedule the appointment schedule. All you need to do is show up to the appointments. Let’s look at the 14 best appointment software for small business. 

1. Calendly

Calendly is one of the best appointment software for small business. With Calendly, your clients and customers can schedule appointments in minutes

Calendly appointment software for small business

Calendly provides a cost-effective and simple solution for small business owners. Individuals will also love Calendly due to its intuitive and simple UI


calendly logo
  • Admin management
  • Security & compliance
  • Workflows and integrations
  • Availability preferences

This simple automation software can automate scheduling and manual appointment tasks. Once you connect your calendar, you can share the scheduling link. You can also embed the appointment booking link on your website

Calendly will showcase real-time availability as per your schedule. Your clients can choose an appointment time as per their relevancy. Then, Calendly will automatically add the meeting to your calendar

Calendly dashboard

You don’t need to worry about scheduling your meetings back and forth. This is because Calendly will handle it. The impeccable customer service made me put Calendly first on my list. 

Don’t forget to use Calendly Workflows. This feature will let you send appointment reminders, confirmations, and follow-ups


  • Calendly is known for its simple and intuitive interface
  • Automates scheduling processes
  • Add your logo and personalize the booking page
  • Connects with various tools


  • May not handle scenarios with multiple participants

Calendly scheduling solution also works with different types of appointments. Whether you need individual meetings or group meetings, you can do it with Calendly. On top of that, you can adjust the time zone

Calendly Pricing Plan

  • Free: $0

  • Standard: $10/seat/month

  • Teams: $16/seat/month

  • Enterprise: Contact sales

Your and your client’s information will always be safe. This is because Calendly has robust security and compliance measures

? Who should use Calendly?
  • Calendly is a popular and user-friendly option for simplifying appointment scheduling, especially for individuals and small teams. It offers a basic plan with enough features for individual users.

Thanks to PayPal and Stripe integrations, your clients can make online payments easily. You will receive notifications every time you receive a payment. 

2. TidyCal

TidyCal was launched by AppSumo in 2021. It's one of the simplest and most affordable appointment scheduling for small businesses. If you're searching for something within a tight budget, make sure you choose TidyCal.


It comes with 10+ calendar connections to connect multiple Google accounts. The company is also planning to introduce Microsoft Office and iCloud integrations.


tidycal logo
  • Custom availability
  • Custom email reminders
  • Group bookings
  • CSV export

With TidyCal, you can store all of your appointment requests in one place. This way, you can make sure someone is not double-booking your time slot.

TidyCal dashboard

The features are so simple that people from non-technical backgrounds won't ever find TidyCal confusing. Thanks to the “paid booking feature”, users will be able to book appointments by paying a certain amount.


  • TidyCal boasts a user-friendly interface
  • TidyCal offers a generous free plan with basic features
  • It integrates seamlessly with popular calendar platforms
  • Integrate with Stripe and PayPal to accept payments


  • No mobile application

Whether someone wants to book your time for meetings or seminars, this feature will allow you to take an advanced booking fee from them. Once you receive a payment, TidyCal will send you a notification.

TidyCal Pricing Plan

  • Free: $0

  • Lifetime Plan: $29 (one-time payment)

One of the best benefits of TidyCal is that it can keep your meeting interface simple and clean. You can also set specific features, which will allow the platform to ask a set of specific questions during bookings.

? Who should use TidyCal?
  • TidyCal is a solid choice for individuals and small businesses seeking a simple and affordable scheduling solution. Its user-friendly interface, free plan, and core features make it an attractive option.

While TidyCal doesn't offer any mobile application, you don't need to worry about it. This is because the platform is super responsive on mobile devices. It also integrates with Google Calendar.

3. Acuity Scheduling

Acuity Scheduling is a part of Squarespace. Acuity Scheduling is perfect if you lack technical knowledge but want to customize the appointment process

Acuity scheduling

Upon designing the booking page, your clients can choose from recurring appointments. They can also complete the intake form and pay a certain amount in advance. 

Acuity Scheduling

acuity scheduling logo
  • Automated appointment booking
  • Client self-scheduling
  • Automatic time zone conversion
  • Sign BAA for HIPAA compliance

Acuity Scheduling will let you offer coupons to clients. They can also consider add-on services during the booking process

The Acuity Scheduling system has impressive flexibility. You can choose between daily or monthly views for the clients, upload a logo, choose a time zone, etc. You can tweak the time zone to offer more flexibility to your clients

However, remember that Acuity Scheduling doesn’t offer SMS reminders for clients. If you want to contact clients before appointments, consider an alternative. 


  • Handles multiple calendars
  • Offers appointment types, buffer times, and recurring appointments
  • Supports numerous integrations
  • UI/UX is simple


  • Mobile app doesn't offer all features of the web app

You can allow your clients to cancel or reschedule the appointments. You can limit how advance or far clients can book an appointment with you. 

Choose the “Make me look busy” option if you want to hide some available times. This way, you won’t seem desperate. 

Before joining the meeting, you can share the link directly. You will also have the option to embed the link directly to your website. Acuity Scheduling will let you create a booking button and QR code for further convenience

Acuity Scheduling Pricing Plan

  • Emerging: $16/month

  • Growth: $27/month

  • Powerhouse: $49/month

You can choose from multiple email templates based on the appointment types. For instance, rescheduling templates will be different from follow-ups. 

? Who should use Acuity Scheduling?
  • Calendly is a popular and user-friendly option for simplifying appointment scheduling, especially for individuals and small teams. It offers a basic plan with enough features for individual users.

You can integrate Acuity Scheduling with ClassPass, QuickBooks, Zoom, and Salesforce. Acuity Scheduling supports Stripe, Square, and PayPal payment gateways. 

4. Google Calendar Appointment Scheduling

Google provides online appointment software for small business in Google Calendar. You can create a professional booking page for clients to schedule appointments directly. 

Google Calendar

Even if your client doesn’t have a Google account, they can still schedule appointments through Google Calendar. The scheduling functionality is super simple. However, it offers only one-on-one appointments. Businesses with simple appointment needs will find it ideal. 

Google Calendar

google workplace
  • Custom and secure business email
  • Security and management controls
  • RSVP options
  • Simple UI

You can specify how far in advance your clients can schedule appointments. Besides adding time buffers in between appointments, you can set an appointment limit. 


  • Accessible on various devices and through web browsers
  • Covers essential functionalities
  • Allows maintaining separate calendars
  • Provides some options for branding and personalization


  • Not ideal for handling multiple attendees

Google will let you send reminder and confirmation emails to your clients. This way, your clients and customers will be notified. 

Google Calendar Pricing Plan

  • Starter: $6/user/month

  • Standard: $12/user/month

  • Plus: $18/user/month

This appointment software for small business can be integrated with Google Calendar. You can also embed it in Google Meet and other Google apps. 

? Who should use Google Calendar?
  • Calendly is a popular and user-friendly option for simplifying appointment scheduling, especially for individuals and small teams. It offers a basic plan with enough features for individual users.

Thanks to these integrations, Google can easily detect any scheduling conflicts. You don’t need to waste time searching for the issues. 

5. Square Appointments 

Many businesses use Square to accept credit card payments from their customers and clients. If you’re doing so, take a look at Square Appointments. 

Sqaure appointments

Square Appointments is a part of Square’s POS payment processing solution. Like other scheduling software, Square Appointments lets you connect with your clients.

Square Appointments

square logo 1
  • Free online booking website
  • Google Calendar sync
  • Multi-staff appointments
  • Cancellation policy and no-show fees

You can also use this platform to track multiple locations and schedules. You will have options to either accept or decline the appointment invitations. 

Clients can schedule, reschedule, or cancel appointments at any point in their time. This gives them more flexibility in their schedule. 


  • Comes with a free plan
  • User-friendly interface and mobile app
  • Seamless integration with Square POS
  • Option to collect pre-payments


  • Limited features in the free plan

As the host, you will have complete control over your schedule and availability. Showcase your normal business hours and omit the specific times when you cannot join a meeting. 

Square Appointments Pricing Plan

  • Free: $0

  • Plus: $29/location/month

  • Premium: $69/location/month

Even though Square offers a free plan, I couldn't create an account and get started. It may be due to some technical glitch. But I believe the free version has enough features to help you get started.

Square schedule meetings by integrating with Google Calendar. You can also integrate with Instagram and Facebook. This will allow clients to schedule directly from social media platforms. 

? Who should use Square Appointments?
  • Square Appointments is a good option for small businesses and individual service providers with basic scheduling needs. Its free plan is valuable for starters, while paid plans offer additional features for growing businesses.

You can accept the client’s appointment invitations manually or automatically. Choose a preferred option at your convenience. 

6. Picktime

If you’re searching for client-ready appointment software, you cannot go wrong with Picktime. This is the best free appointment software for small business in the market. 


Besides providing a free plan and free trials, Picktime comes with unlimited appointment generation. You can also include three team members and operate in two locations


picktime logo
  • 24X7 online booking
  • Recurring bookings
  • Team management
  • Booking widget

You can choose to customize the booking page. Depending on your needs, customize the booking questions and scheduling rules. This way, you can provide a more personalized experience to your clients. 

picktime dashboard

However, you won’t be able to customize the booking page greatly. Compared to other software, it lacks many customization options. Here are the pros and cons of Picktime.


  • Simple and intuitive design
  • Schedule regular sessions with clients effortlessly
  • Available in several languages
  • Connects with Google Calendar and Zoom


  • Customization options might not be sufficient for professional branding needs

However, the default booking page looks extremely professional. You can also create your profile in under a few minutes. Let's take a look at the pricing structure.

Picktime Pricing Plan

  • Free: $0

  • Pro: $2.25/user/month

  • Starter: $3/user/month

While the free plan is great, the paid plans will come with additional and helpful features. Consider choosing the paid plans if you'rw a small business and need to create a professional image in front of the clients.

? Who should use Picktime?
  • Picktime can be a good choice for individual users and small businesses with basic scheduling needs. The free plan provides core functionalities, and paid plans offer additional features for growing businesses.

However, if you require extensive customization, complex scheduling options, or robust customer support, you might want to consider other tools like Calendly or Acuity Scheduling.

7. Appoint.ly

If you want a simple appointment software for small business, consider Appoint.ly. This online scheduling platform will never go wrong in terms of streamlining your business’s operations

Appoint ly

With Appoint.ly, you can define your schedule and share your availability. The link you share with your clients will contain everything they need. 


logo appointly
  • Personalized scheduling link
  • Time zone synchronization
  • Automated event notification
  • Chat support

The interface is simple and easy to use. This is why it's best for remote workers, especially the sales team. 

Appoint ly dashboard

Appoint.ly is also one of the best appointment scheduling solutions for clients from different time zones. They can schedule appointments according to their preferred time slots


  • Integrates with multiple calendars
  • Brand your booking page with logo, colors, and custom fields
  • Automatically generate Zoom, Google Meet, or Microsoft Teams links
  • Send automated email and SMS reminders


  • The free plan only allows scheduling between two people

Appoint.ly will let you share your availability through a system-generated link. You can share this link via emails, messages, or your website. 

Appoint.ly Pricing Plan

Thanks to the time zone synchronization, you can reduce the chances of no-shows. If you don’t want to cancel your appointments with prospects, Appoint.ly will help you a lot. 

? Who should use Appoint.ly?
  • Freelancers & consultants offering appointments should use Appoint.ly. On the other hand, salespeople or recruiters needing to schedule calls with clients will also benefit from this software.

You will have various integrations with iCloud, Google Calendar, Office 365, Outlook, and Exchange

8. Microsoft Bookings

Microsoft Bookings is another popular appointment software for small business. This software will come as an add-on with Microsoft Enterprise and Business subscriptions

Microsoft Bookings

This software can organize and manage appointment scheduling. This way, clients can book the available times in your schedule. You don’t need to face any double-booking appointments

Microsoft Bookings

Microsoft bookings
  • Simplify scheduling
  • Customize appointments
  • Real-time appointment availability
  • New booking calendar

Unlike other software, Microsoft Bookings has a simple rescheduling feature. You can also define the types of appointments you’re planning to offer. Additionally, you can highlight other information, such as availability and business hours

When you give these details, Microsoft Bookings will attach them to the bookings page. Your clients won’t have any confusion regarding your flexibility. 


  • Works smoothly with other Microsoft products
  • Straightforward interface for both you and your clients
  • Included with some Microsoft 365 Business plans
  • Personalize your booking page with logo and colors


  • Limited options for handling multiple participants

Admins can manage the existing appointments and book new ones for their customers. You will also get to know about their schedules from the in-built directory. 

Microsoft Bookings Pricing Plan

Additionally, admins can assign permissions and scheduling roles. However, you need the Enterprise subscription for complete user management. 

? Who should use Microsoft Bookings?
  • Microsoft Bookings can be a good choice for Microsoft 365 users needing simple appointment scheduling within their existing ecosystem. The free plan provides basic functionalities, and paid plans offer additional features for growing businesses.

If your small business relies on Microsoft apps, don’t forget to use Microsoft Bookings. This appointment software for small business can be integrated with MS Teams, Office 365 Suite, and Outlook Calendar

However, you may face some limitations with third-party integrations. Hence, it’s best to check them before installing.

9. HoneyBook

HoneyBook is designed specifically for small businesses and freelancers. HoneyBook will simplify the appointment scheduling process if your business handles invoices and contracts


While HoneyBook cannot help you with these, it can significantly affect other aspects of your company. Despite being a scheduling app, it can do a lot more. 


HoneyBook logo
  • Customizable to fit your aesthetic
  • Easy for your clients to use
  • Personalized project portal
  • Real-time view

Thanks to top-notch services, you can schedule appointments with your clients effortlessly. You can also manage your project documents on the go. 


  • The interface is clean and intuitive
  • Customize your booking flow
  • Manage scheduling alongside other aspects of your business
  • Automate tasks like appointment reminders


  • Integration options aren't extensive

Additionally, HoneyBook will let you collect credit card payments right from the dashboard. This way, your clients can pay for the scheduled appointments without any problem. 

HoneyBook Pricing Plan

  • Starter: $8/month

  • Essentials: $16/month

  • Premium: $33/month

When you have all the client communication in one place, you can streamline the overall client management process.

? Who should use HoneyBook?
  • HoneyBook's online scheduling can be a powerful tool for creative entrepreneurs and freelancers who need a comprehensive solution for managing their client workflow.

You can also set multiple types of appointments. This will let your clients choose the most suitable services along with a suitable time slot

10. Setmore

Setmore will let your clients book appointments with just a few clicks. You can add this appointment software for small business to your WordPress or Weebly website. You can also ask your clients to book meetings through Facebook. 


Clients can book either a single appointment or a set of recurring appointments. This feature is helpful if a client needs to contact you once every week


setmore logo
  • All-in-one calendar
  • Website plugin
  • Secure online payments
  • Email and text reminders

Setmore will allow team members to manage their calendars. One of the best things about Setmore is its application. Available in both the App Store and Play Store, it’s super responsive. 

Setmore dashboard

Setmore also provides personalized SMS reminders for email and clients. Users can also customize different aspects of their appointment scheduling page, including business logo, URL, and custom popup. 


  • Offers various paid plans with additional features
  • Free built-in Teleport integration
  • Manage bookings and appointments on the go
  • Responsive and helpful customer support


  • The free plan lacks detailed reporting functionalities

Setmore comes with multiple integrations. For instance, it can be integrated with Stripe and Square to collect online payments

Setmore Pricing Plan

  • Free: $8/month

  • Pro: $5/user/month

  • Team: $5/user/month

If you want to sync this appointment software for small business, Setmore supports social media platforms, video conferencing tools, and Slack. 

? Who should use Setmore?
  • Setmore is a user-friendly and affordable scheduling tool with a generous free plan and various paid options. It's great for solopreneurs, small businesses, and freelancers who need basic scheduling functionality with some customization options.

If you need advanced features, extensive integrations, or robust team collaboration, you might need to consider other options.

11. SimplyBook.me

If you have a global business, consider SimplyBook.me. This appointment software for small business can schedule appointments in 14 different languages. This will allow your clients to do business with you quickly. 

SimplyBook me

The interface will display all of your providers, services, and available times. The navigation is easy. Hence, your clients can find the certain things they are looking for. 


SimplyBook me logo
  • Dynamic booking
  • Multiple locations or video meetings
  • Client information upon booking
  • Reduce no shows & double bookings

On top of that, SimplyBook.me won’t let appointment scheduling stay limited to your website only. Your clients can book appointments through links on social media platforms. They can also visit your GMB to book appointments. 


  • The interface is clean and intuitive
  • Customize your booking flow
  • Manage scheduling alongside other aspects of your business
  • Automate tasks like appointment reminders


  • Integration options aren't extensive

SimplyBook.me integrates with numerous platforms, including Yahoo, Apple iCloud Calendar, Google, and Outlook Calendars. 

You can also add coupons on the checkout page to track the promotions. Clients can pay through numerous global payment options like PayPal, Stripe, etc

SimplyBook.me Pricing Plan

  • Free: $0

  • Basic: $8.25/month

  • Standard: $24.9/month

  • Premium: $49.9/month

Thanks to SimplyBook.me, you can customize your booking site promptly. The available templates will let you showcase your creativity. Choose the perfect one that matches your company. 

? Who should use SimplyBook.me?
  • SimplyBook.me can be a valuable tool for various professionals and businesses looking to streamline their appointment scheduling process. Large businesses with complex scheduling needs can also benefit from this software.

The best way to decide if SimplyBook.me is right for you is to consider your specific needs and budget. Pay close attention to its features and determine if they are right for your business.

12. YouCanBookMe

YouCanBookMe is one of the simplest appointment software for small business. Besides small businesses, individual users can also consider YouCanBookMe. 


Upon connecting your calendar, YouCanBookMe will share your availability with clients. They can choose a suitable time. When they schedule an appointment, it will show up on your calendar. 


YouCanBookMe logo
  • Customizable booking page
  • Friction-free scheduling
  • Group bookings & mutual availability
  • Request-only bookings

The booking page provided by YouCanBookMe is highly personalized. You can integrate it with Microsoft Outlook Calendar and Google Calendar

YouCanBookMe dashboard

You can also include custom fields in your booking form. This way, YouCanBookMe will add the client’s notes to your calendar event. 


  • Syncs effortlessly with popular calendars
  • Design personalized booking forms with relevant questions
  • Automatically detects user time zones
  • Send email and text reminders


  • Integration options aren't extensive

If your business hosts webinars and demos, YouCanBookMe has group event support. This will allow multiple people to book the same time slots

YouCanBookMe Pricing Plan

  • Free Forever: $0

  • Paid plan: $10.80/calendar year/month

YouCanBookMe can also streamline messaging related to your appointments. For instance, it will handle initial confirmations, cancellations, or rescheduling notifications

? Who should use YouCanBookMe?
  • YouCanBook.me is a versatile online scheduling tool offering strong calendar integration, customization, and team collaboration features. It's suitable for individuals, small businesses, and teams requiring basic to advanced scheduling tools.

Keep in mind that the new pricing structure and potential technical issues might be drawbacks for some users. Consider the free plan to experiment and assess if it meets your needs before upgrading.

13. Calendar.com

Calendar focuses on a more minimalist approach to online appointment scheduling. The clean interface can capture your attention instantly. 


Calendar appointment software can be color-coded. Hence, you can understand the type of appointment you need to attend. 


calendar icon
  • Free scheduling software.
  • Create scheduling events.
  • Share your custom link.
  • Calendar analytics

You can also build multiple teams with Calendar. This is perhaps the best feature of this platform. It will work with workspaces to organize time slots and schedule pages


  • View your schedule in day, week, month, and year formats
  • Easy to use and navigate
  • Offers responsive support through chat & email
  • Adjust the calendar display


  • The pricing plan is not transparent

Calendar comes with basic scheduling tasks and features. You can create customizable appointment events. If you’re out of ideas, the meeting templates will help you get started

Calendar Pricing Plan

  • Basic: $0

  • Standard: $10/month/user

  • Pro: $12/month/user

  • Enterprise: Custom pricing

Upon defining the available hours, send a scheduling link to your clients. This way, they can choose the most convenient time. 

? Who should use Calendar?
  • Anyone who needs to juggle multiple commitments and manage their time effectively should use Calendar. Moreover, it's perfect for small businesses, freelancers, and solopreneurs.

Calendar will let you sync with Office 365, Google Calendar, and Zoom for video conferencing. You can also connect to other tools with Zapier integration. 

14. Vagaro

If you run an online business that operates 24/7, look no further than Vagaro. This appointment software for small business can provide online appointment scheduling with additional business functions. 


This includes marketing tools, a POS platform, payment processing, inventory control, and even payroll. You can also start live streaming with this software. 


vagaro icon
  • Customizable calendar with waitlist
  • Automated notifications & appointment reminders
  • 24/7 Live phone, email & chat support
  • Business & employee booking widget

With Vagaro, you can include your appointment links on social media pages and websites. You can also publish it on Yelp to gain more exposure. Sharing on the Vagaro application will also prove beneficial. 


  • Vagaro boasts a clean and intuitive design
  • Responsive mobile application
  • Simplify appointment booking with online scheduling
  • Effective client management


  • Limited reporting

However, remember that Vagaro doesn’t let you connect with any third-party calendars. But you will receive admin functions in one platform. 

Vagaro Pricing Plan

Keep in mind that the pricing will depend on the number of employees. It will increase depending on your business's size.

? Who should use Vagaro?
  • Vagaro shines for its user-friendly interface, convenient scheduling features, and client management tools. It's perfect for small businesses running on a tight budget.

Vagaro is best for sending targeted messages to your clients. You can also leverage the benefits of automated client or customer notifications. 

Ready to choose the best Appointment Scheduling Software for Small Business?

With appointment software for small business, you can eliminate the hassle of manual scheduling and appointment processing

Online bookings will save you time and effort and allow your business to provide a high-quality customer experience to your clients. 

Remember that there’s no one-size-fits-all software in the market. You need to choose the best scheduling app for small business that benefits your organization in the long run. 

I hope this guide helps you choose the perfect appointment-scheduling software for your small business. If you have any questions, let me know in the comments below. 

Frequently Asked Questions

Yes, the appointment scheduling software provided by Google is known as Google Calendar. It's a part of Google Workspace.

Yes, you can use Google Forms to receive the necessary information from your clients and schedule appointments.

Calendly offers a free plan that comes with basic features.

While both come with robust scheduling capabilities, you should choose Calendly if you're looking for customizable integrations and booking pages.

Calendly is undoubtedly the most commonly used appointment scheduling system you can find in the market.