Whether it's building a sustainable marketing strategy, earning brand value, establishing brand authority, or reaching out to your prospects, HubSpot is the one stop solution for all your needs. HubSpot has answers to all your questions and solution for all your requirements to bring you right out of your marketing blues.
Talk about any Marketing or Sales Automation needs, and HubSpot serves you with all necessary integrations that support your operations and business processes. All your concerns regarding attracting traffic, gathering leads, and drawing conversions are entirely taken care of with HubSpot's CMS platform that can grow with your business.
However, that might not be enough reason for your to make the big move from WordPress to HubSpot. So, we are listing an additional eleven to help you compare the two solutions and make a rational decision. Let's jump in.
What is HubSpot CMS?
HubSpot's CMS is a unique system that not only handles the usual CMS tasks but in parallel optimizes them to deliver semantic end-results. HubSpot CMS collaborates website's the traditional CRM facility to customize the complete client journey, contour promoting and sales alignment, and deliver the best. It improves business growth by maintaining the overall process.
At first, it might seem tough to visualize WordPress to HubSpot migration as both are the different platforms, nevertheless, the HubSpot software makes things go smoothly in a few simple steps.
Let’s compare and analyze before learning the migration steps.
The Comparison: Why Choose HubSpot’s CMS Over WordPress?
As already mentioned, it is not easy to end the dilemma and move to a new software solution for business automation. However, HubSpot has some solid reasons why you should. Check them out in the next part of the blog.
The Ever-New HubSpot CMS
The brand's CMS has multiple features when glanced at. Take a rundown:
- HubSpot is designed for marketers and provides a medium that allows you to write, optimize, execute, publish, and analyze the content in one place.
- It combines with the CRM that ensures customer satisfaction and manage every single interaction of them.
- With HubSpot, no plugins or other software system is needed for content. It automatically optimizes content for search engines -- it's all enclosed.
- HubSpot is worth using the platform to automate and support your marketing efforts, such as migrating your blog to the HubSpot CMS.
- The HubSpot platform can be used to connect with all assets under one platform as one single campaign hub.
- Here you can view the report of campaign performance as a whole, which saves your time and easy to analyze.
- There is a built-in Optimizer, which doesn't need any plugin; the optimizer is a by default feature present in the blog and modifies as per the requirement when you write your post.
The Old School WordPress Software
Now, take a look at how WordPress differs:
- WordPress is an open-source CMS platform that costs nothing, but it starts charging when we use plugins.
- It is blogging software, but it also assists other types of web content, forums, galleries, etc.
- It may require a technical developer or a techy person to manage and optimize the blog.
- The most challenging job is to select the best plugins for optimization as it is chargeable, it becomes somewhat risky.
- WordPress is a famous free tool, but when we go for mobile and SEO optimization, it becomes costly as it uses tools for these functions.
- WordPress can't provide the AMP support and the analytics view as it works on plugins, not HubSpot.
- WordPress doesn't provide the platform for CTA creation, which is the primary source of lead generation.
- When we need to auto synch our blog/post to social media, there might be some issues while syncing and using the plugins. Thus, you can also migrate blogs from HubSpot to WordPress to make tasks more efficient.
Even though WordPress has significant usage, however, when compared with the robust traits of Hubspot takes a backseat. Creating a blog that pulls individuals to the web site is a most important factor according to the marketing and sales perspective.
Top 11 Reasons Why HubSpot Migration Pays You Well Than WordPress in 2020
Blogging with WordPress is an out-of-the-box process, and if you wish to optimize the content, you need to go through thousands of free or paid templates on the market, which is quite a lengthy process.
HubSpot's new WordPress diary businessperson makes it easier than ever to migrate. Here are the reasons which tell you why to migrate a blog from WordPress to HubSpot.
1. All in One Place
The best thing about HubSpot is that it's a single platform with multiple tools, as there is no need to purchase or import any third-party tools and plugins.
By default, it provides a package having Inbound campaigning content, marketing integration, optimization features, analytics service, landing pages, internal links, CTAs, etc., all aligned with a single management tool.
The best part of HubSpot CMS is that it brings your content to the right people and your targeted audience. Besides, it tracks customers and analyzes the report for growth.
So why delay? Derive more visitors to your page and convert them into qualified leads.
2. Fast And Secure
HubSpot is known for its Marketing Automation, and now it has a robust CMS as well. It always protects all types of data during the blog migration. Security is the foremost priority of HubSpot, so it never compromises in terms of reliability.
Throughout the process of HubSpot to WordPress migration, all types of changes will be done on the staging environment of a blog so that no changes directly affect the live blog or clients.
Blog hosting on HubSpot authenticates you to take advantage of the Content Delivery Network. It is a distributed network of proxy servers used by many data centers.
"HubSpot promises to provide the best customer support constantly and always protects users' confidentiality and privacy."
As HubSpot has a full-time security team that keeps track of all processes, the software helps improve page loading speed by eliminating unwanted threats with data protection.
For security purposes, it provides access to only those employees whose roles are needed.
3. Head-start On SEO
For a marketer, it is always a struggle to choose the best plugin for SEO. Even Google never hesitates to change its algorithm with so many plugins and suggests us for daily updates.
So here is HubSpot who has built-in features of constant updates to add SEO value to Inbound Campaigns.
For example, if you are writing a blog and putting a title that is too long, then HubSpot automatically will suggest you the best one as soon as you type on it.
HubSpot uses standard SSL, which helps secure your website with a safe browsing experience for your clients and improves your search rankings to boot.
4. Content Personalization
The HubSpot's CMS provides a content personalization feature that facilitates personal interaction and builds a strong bond with your clients. This tool writes the content according to your visitors to gain their vote of trust.
If the client has already visited HubSpot and filled the form or is an old client, the tool recognizes them and generates a personalized message.
The platform is so designed that the content here is altered according to the visitor's needs. It intakes the user's crucial information like device, location, or the referral source and then prepares the content in a more personalized way.
This ever-new feature not only attracts new clients but also targets the old ones.
5. Internal Linking
Internal links are a significant part of On-page SEO. HubSpot provides a framework from where you can easily review your internal links to each page present on your site.
Internal linking is a weapon to boost your marketing campaigns. HubSpot CMS helps you to track and validate the internal links between your content on a specific topic.
Every SEO marketer knows the role of Internal links required by the website.
Internal links help to lead a search engine crawler from one page of your cluster to your pillar page. It helps to understand the structure and the authority of the website.
6. CTA Performance
HubSpot generates the CTA performance report that tells how successful your campaign was and where you lack so that you can easily target that part that got you in trouble.
It ensures each CTA's performance reports are published to a post with their conversions, clients, and leads.
It's imperative to analyze the CTA reports very closely to achieve your business objectives. It also helps you to reach your target audience.
So keep a close focus on your CTA Performance with HubSpot, which will help you generate huge revenue.
7. Campaign Planning
HubSpot enables you to connect all the assets under one campaign. It provides centralized storage with easy access so that you can quickly generate the overall performance report.
HubSpot's Campaigning tool plays a crucial role in any blog promotion and optimization process. It allows you to monitor and mark every essential part of your campaign, from blog posts to social media articles and much more.
HubSpot is an integrated marketing platform where you can easily manage your overall marketing campaign hassle-free.
8. Automated Social-publishing
HubSpot's Social Publishing dashboard helps build social promotion campaigns throughout your posts linked to your overall campaign.
HubSpot is a single tool that manages all the features like content, landing pages, CTAs, etc., effectively from one place. It maintains all the files and directly integrates with all the tools.
Moreover, you can also use the calendar to schedule your post to publish it at the right time. Synch your post with your social media account and auto-share your new posts on top of your social network.
The tool automatically sends the notification to your readers when you publish a new article so that your regular readers never miss a post.
9. Automated Workflows
Using HubSpot's functionality combined with personas enables you to automate all the processes like content submission, content promotion, segmentation, and content marketing.
When you combine these processes with your campaigns, it results in added value to your planned workflow. But first, you should create the workflow according to your requirement and then choose the actions for that.
It is nothing but a function that will be executed by the workflow for each enrolled criteria; you can schedule the date and time of all actions according to the workflow.
One can send notifications to the HubSpot users and track every action.
Along with this, there are several functionalities available in HubSpot's workflow environment, such as creating a deal, creating tickets and tasks, property management, and much more that one needs to experience for sure.
10. Blog Report
HubSpot facilitates the report of an individual post where you can check the ranking of the organic keyword, also at the same time; you can analyze the whole campaign.
It is the most crucial part as it summarizes all the reports of a blog. It provides each page's information, such as form submission, contacts, and clients.
HubSpot offers a large number of marketing reports to analyze the traffic sources, evaluate attribution along with other statistics, and much more to improve and examine your growth.
11. Easy to Quit
HubSpot is a flexible marketing platform, but if you feel that it does not suit your business, no issues. The software provides the feature for moving your data quickly by migrating your blog smoothly to the previously used platform.
So, what are you waiting for? I hope this article cleared all your queries related to blog migration from WordPress to HubSpot. It is effortless to export your blog in HubSpot. Moreover, you can also do Hubspot to WordPress migration easily, just in few steps.
I can't think about one sensible reason why you would not create the jump to Hubspot. To date, purchasers had difficulty finding a model that could keep a copy of their needs, as they spent a long time researching blogging platforms.
HubSpot now brings an end to their search where they focus on delivering quality and excellent customer experience through its feature-rich attributes.
But now, HubSpot brings an end to their search where they focus on delivering quality and excellent customer experience through its feature-rich attributes.