High-quality leads are one of the most important aspects for any business. And for modern marketers, lead generation should be at the top of their to-do list. However, many marketers have stated that their CAC has increased for the past couple of years.
Remember that lead generation is challenging. Many businesses prefer hiring in-house professionals for lead generation purposes. Meanwhile, some businesses contact the best B2B lead generation companies.
That being said, if you choose the latter option, you must know which companies are reliable. This article will help you know the top 21 B2B companies that will help you with lead generation.
Best B2B Lead Generation Companies
I’ve seen many businesses choose unreliable lead generation companies only to face difficulties later. They end up wasting their time, effort, and money on something that brings zero value. But I don’t want you to go through the same situation.
The lead generation companies in my list are professional and reliable. These companies will ensure they acquire high-quality leads and boost your business.
1. Kasper
Kasper is one of the lead generation companies that provides access to the email and phone numbers of the contacts we need to obtain information.
It can extract all potential customers' contact details by using the LinkedIn Chrome extension directly from their LinkedIn profile.
Kasper
To organize, all the leads fetched from Kasper are managed separately, as it provides a dashboard for creating lists, notes, and tasks. Kasper also works with other CRMs.
Pros
Cons
Kasper works with various industries, such as SaaS, IT, healthcare, finance, manufacturing, etc. Kasper has experience in different sectors, which helps them form strategies that meet the industry's needs to give good results.
Kasper pricing structure
1. Free: $0
2. Starter: $45/year
3. Business: $79/year
4. Organization: $99/year
Kasper can be easily integrated with CRM systems. This will help businesses manage and track leads so the B2B sales team can give each lead gen.
Why choose Kasper?
Kasper’s use of AI to automate lead generation significantly reduces manual efforts. From data collection to outreach and follow-up, the tool speeds up the entire process, enabling businesses to focus on closing deals rather than sourcing leads.
Kasper focuses on lead qualification and filters generated leads. The filtration process is based on budget, power of decision-making, and readiness to purchase the product or service. This will increase the conversation rates.
2. Leadgeneration.com
Leadgeneration.com is a B2B lead generation company through which we can build campaigns from multiple channels to generate leads.
It includes multiple channel solutions, such as search engine optimization, social media, paid search marketing, and email marketing.
Leadgeneration
LeadGeneration.com provides lead generation services that fit every client's specific needs and goals. The services consider the industry, company size, and target audience to design campaigns that generate and maximize quality leads.
Pros
Cons
LeadGeneration.com focuses on increasing ROI. They always ensure that every campaign is carefully monitored and adjusted to improve lead quality and conversion rates.
Leadgeneration pricing structure
By using LeadGeneration.com, companies will experience faster growth in their sales pipeline, an increase in conversions, and a system to manage coming leads.
Why choose Leadgeneration?
It's ideal for businesses that want to outsource their lead generation to experts. If you're looking industry-tailored leads, you can benefit from their expertise in various sectors.
LeadGeneration.com is best suited for businesses looking for a comprehensive, outsourced lead generation solution that focuses on quality and industry-specific expertise.
3. LeadGenius
One of the top lead generation companies is LeadGenius, which combines human and AI researchers to support outbound sales lead efforts made by the sales and marketing team.
LeadGenius also easily integrates with different CRMs, which allows them to transfer and manage leads easily.
LeadGenius
It also provides the feature to verify emails, increasing the deliverability and accuracy of the contact and generating maximum leads.
Pros
Cons
Leadgenius uses artificial intelligence and machine learning algorithms to analyze massive amounts of data from multiple sources, such as social media and business directories.
LeadGenius pricing structure
These algorithms help LeadGenius identify quality leads and provide updated contact information, which in turn helps businesses target the right prospects.
Why choose LeadGenius?
LeadGenius uses a combination of AI and human researchers to provide highly accurate and customized B2B lead data. This approach ensures that the leads you receive are relevant, targeted, and ready for outreach, helping to improve conversion rates.
Overall, LeadGenius is a valuable option for B2B businesses seeking a comprehensive, personalized approach to lead generation that combines human expertise with data-driven strategies.
4. SalesLoft
SalesLoft is another company that generates leads. It is a sales engagement platform that helps close more deals and, hence, generate more revenue.
SalesLoft provides solutions/services such as sales tracking software, call recording software, email marketing software, sales pipeline software, and performance dashboards.
SalesLoft
Businesses can improve their customer engagement, optimize sales strategies, and track performance metrics to push leads through the sales funnel.
Pros
Cons
SalesLoft makes it easy to personalize communication with potential leads. It uses dynamic content, which allows sales reps to send emails and messages based on company name, lead data, and previous interactions.
SalesLoft pricing structure
1. Free: $0
2. Paid: $259/year
These personalized emails and messages increase engagement with the leads and help move them further into the sales funnel.
Why choose SalesLoft?
For businesses looking to streamline their sales outreach and engagement, SalesLoft offers comprehensive automation and tracking tools that help teams stay organized and efficient.
SalesLoft is a sales engagement tool that helps businesses generate leads by automating and personalizing emails and messages. Although it does not generate leads directly, SalesLoft enhances lead generation campaigns.
5. Cognism
Cognism is a sales intelligence platform that uses AI to generate company and event data for new businesses.
Cognism provides access to technographic, verified emails and phone numbers. It also works with LinkedIn Sales Navigator, HubSpot, Salesforce, and Outreach.
Cognism
Cognism can be used in many industries, including SaaS, finance, manufacturing, technology, healthcare, etc. Its platform flexibility and broad data coverage make it a great fit for small and large businesses.
Pros
Cons
Cognism offers a powerful sales intelligence platform that allows businesses to discover, qualify, and engage with leads.
Cognism pricing structure
The platform provides access to a large database of global contact data, making it easier for sales teams to identify prospects that fit their ideal customer profiles.
Why choose Cognism?
For businesses targeting decision-makers across international markets, Cognism’s extensive database provides the reach needed to scale lead generation efforts globally.
Cognism is undoubtedly one of the best B2B lead generation companies and is a great choice for businesses that need high-quality, compliant B2B lead data, particularly those with international sales goals.
6. Cience
Cience is a lead generation company that uses human research and AI tools to fetch potential leads. It also provides access to firmographics, technographic, and demographic data.
It provides services from prospecting to booking meetings, so the business only focuses on closing potential leads. They provide high-quality leads as the sales representative works.
Cience
Cience provides outbound lead generation, and it reaches out to prospects on behalf of its clients. It uses outreach strategies like emails, LinkedIn outreach, and cold calls.
Pros
Cons
Also, they interact with the leads and their decision-making, which results in the qualification of the leads. As Cience manages the outbound process fully, from researching the prospect to scheduling meetings and then closing deals.
Cience pricing structure
Cience always focuses on data accuracy and personalization in lead generation campaigns. Their team of researchers creates customized prospect lists based on each client’s ideal customer profile.
Why choose Cience?
Cience is an excellent choice for businesses that want a fully managed, scalable, and data-driven B2B lead generation service. It’s ideal for companies looking to outsource this function and focus on closing deals rather than prospecting
All the outreach strategies are personalized, and the prospects' data are verified first to ensure the leads are relevant for the lead generation campaign.
7. SalesPanel
SalesPanel is a marketing enablement platform that helps track, capture, and qualify leads from different marketing channels.
SalesPanel helps in monitoring visitor engagement across multiple channels. It tracks the customer journey of every lead on the website and app and provides sales and marketing teams with analytics and visitor intelligence.
SalesPanel
SalesPanel provides behavioral segmentation, meaning that leads are based on potential leads' online activities, such as the number of times a page is visited.
Pros
Cons
The platform provides this type of segmentation among leads, which results in more personalization among marketing campaigns. This will help businesses engage with the leads with the content they actually need as per their buyer journey.
SalesPanel pricing structure
1. Customer Data Platform: $99/month
2. Account Reveal: $99/month
3. Custom pricing: Contact sales
The SalesPanel platform also allows businesses to connect their marketing automation tools with the lead generation workflows.
Why choose SalesPanel?
SalesPanel is a valuable tool that helps sales teams monitor prospect activity and focus on high-interest leads. Its integration with CRMs, and robust lead profiles ensure that both teams have access to actionable data.
Businesses can automate lead nurturing campaigns based on their behavior if we integrate SalesPanel with tools like MailChimp or any marketing platform.
8. Belkins
Belkins is a lead gen company that provides quality leads, email deliverability, converting MQL to SQL, booking meetings, and any other task that helps generate leads.
Bekins platform provides services that include setting up meetings, researching potential leads, optimizing email deliverability, and personalized outreach to generate potential leads.
Belkins
Belkins provides email deliverability services to the companies that use the platform. This service ensures that the companies/ clients will not face any problems related to email deliverability and that all emails will reach the recipients.
Pros
Cons
This service also includes email inbox optimization, email warm-up, monitoring to avoid spam filters, etc.
Belkins pricing structure
Belkins provides email and phone call outreach and LinkedIn lead generation services. LinkedIn helps connect with prospects, nurture relationships with them, and generate leads through professional networks.
Why choose Belkins?
Belkins has a strong reputation in the B2B lead generation space, with case studies showing their success in delivering qualified leads and helping businesses grow their sales pipeline.
Their team uses LinkedIn to connect with prospects, nurture relationships, and generate leads through professional networks. LinkedIn's lead generation approach will increase engagement and the lead generation strategy.
9. Martal Group
Martal Group is a SaaS lead generation company that helps businesses get qualified leads. It’s one of the best B2B lead generation companies in the market.
It helps its clients create custom lead generation campaigns to obtain potential leads and monitor potential leads actively seeking products or services.
Martal Group
The Martal Group also develops go-to-market strategies to analyze customer intent, create prospect lists, and launch business campaigns.
Pros
Cons
Martial groups use targeted prospecting techniques to identify high-quality leads based on customer profiles. They also perform research that helps create prospect lists matching the client’s industry, size, location, and pain points.
Martal Group pricing structure
This creates a highly personalized lead generation campaign that will prove effective. Moreover, Martal Group always generates relevant leads according to client needs.
Why choose Martal Group?
Martal Group offers comprehensive services tailored to specific industry needs, backed by experienced SDRs and a multi-channel approach.
Account-based marketing strategies supported by Martal Group will help clients interact with the key accounts with highly targeted outreach and personalized messaging, and this account-based strategy increases engagement and conversation rates.
10. CallBox
CallBox is another lead generation company. It is a lead generation platform that combines all the outreach channels, such as email marketing, social media, and telemarketing.
Callbox has a B2B database and tools to nurture leads and manage pipelines, which will help in succeeding campaigns.
CallBox
The Callbox platform provides various services, including lead generation, setting up meetings, managing the database, and sales enablement. Callbox has a SMART Calling system and Lead Nurture Tool that will help clients engage potential customers and speed up the sales process.
Pros
Cons
Callbox uses SMART Calling technology, which combines traditional outbound telemarketing with advanced data analytics and targeting.
CallBox pricing structure
This system ensures that sales calls are backed by relevant data, improving the chances of meaningful engagement and higher conversion rates.
Why choose CallBox?
Callbox is a strong choice for B2B businesses seeking a comprehensive lead generation service with a focus on multi-channel outreach and data-driven strategies. Their experienced SDR team and customizable campaigns can help build a robust sales pipeline.
Callbox also has a callbox pipeline. It is a lead management platform designed to help businesses track, manage, and nurture leads effectively.
11. Pearl Lemon Leads
Pearl Lemon Leads is a lead generation and marketing company that specializes in generating potential leads through digital marketing strategies.
Digital marketing strategies include social media marketing, email marketing, search engine optimization, etc.
Pearl Lemon Leads
This company creates lead generation campaigns through cold calling to generate leads per the business's goals.
Pros
Cons
In addition to Pearl Lemon Leads, the company provides sales consulting services to help businesses refine their sales processes and optimize their lead generation strategies.
Pearl Lemon Leads pricing structure
Their team of experts provides insights on improving cold calling scripts, email campaigns, and LinkedIn outreach, helping businesses achieve better results from their sales development efforts.
Why choose Pearl Lemon Leads?
Pearl Lemon also offers search engine optimization (SEO) services, which can complement their lead generation efforts by improving online visibility and attracting organic traffic.
Pearl Lemon Leads uses a data-driven approach to guide its lead generation campaigns. It uses analytics and reporting to track campaign performance, measure key metrics such as response rates and lead conversions, and continuously optimize its strategies.
12. UpCall
Upcall provides qualified leads. It is an outbound calling service that helps sales teams generate B2B leads. The company receives expert callers and handles initial outreach and follow-up calls to book appointments.
Upcall platform can be easily integrated with any lead source and monitor results in real time.
Upcall
This is how Upcall works: first, the leads are forwarded or uploaded to Upcall, and then Upcall interacts with them, closing the deal.
Pros
Cons
One of Upcall's unique features is its network of on demand generation, which allows businesses to scale their outreach efforts quickly without hiring an in-house team.
Upcall pricing structure
These professional callers are trained to handle various outbound communications, from lead generation to customer surveys, making Upcall a flexible solution for businesses of all sizes.
Why choose Upcall?
Upcall offers human-powered lead generation that can significantly enhance engagement with prospects. Their approach allows businesses to prioritize high-quality leads and follow up effectively.
Upcall offers multilingual call support, making it ideal for businesses targeting leads in different languages and regions. Its network of agents includes professionals who are fluent in multiple languages.
13. Leadium
Leadium is a B2B lead generation company that helps generate leads and set up meetings. To generate leads, the company uses strategies like channel-optimized lead search, B2B appointment settings, etc.
Leadium provides sales development outsourcing services, acting as an extension of the client’s internal sales team. Their SDRs handle the entire lead generation and outreach process, enabling businesses to focus on closing deals while Leadium builds and manages the sales pipeline.
Leadium
Leadium prides itself on providing custom data and research to fuel its lead generation efforts. Their in-house data specialists collect and curate accurate, up-to-date information on potential leads.
Pros
Cons
By leveraging high-quality data, Leadium maximizes the effectiveness of outreach campaigns and improves conversion rates.
Leadium pricing structure
Leadium assigns dedicated SDR teams to each client, ensuring their outreach efforts fully align with the client’s brand, goals, and sales objectives.
Why choose Leadium?
Leadium’s hybrid approach can enhance efficiency while maintaining engagement quality. Moreover, its focus on relationship-building can help convert prospects into long-term clients.
These teams are trained to understand the client’s value proposition, target market, and sales process, allowing them to engage prospects more effectively and build stronger relationships.
14. RocketReach
One of the best B2B lead-generation companies is Rocket Reach, which provides services like sales intelligence, email verification, lead capture, and more. These services will fulfill both sales, recruitment, and marketing goals.
It uses an AI algorithm to determine which profile matches the customer and will benefit the business.
Rocket Reach
One of RocketReach’s most powerful features is its ability to perform email and phone number lookups.
Pros
Cons
Users can input the name of a person or company, and RocketReach will return accurate contact information for that individual, enabling direct communication via email or phone. This feature is handy for sales teams looking to connect with hard-to-reach decision-makers.
Rocket Reach pricing structure
1. Essentials: $48/month
2. Pro: $108/year
3. Unlimited: $249/month
For businesses with advanced data needs, RocketReach offers API integration, enabling seamless access to its database for automated workflows and CRM systems.
Why choose Rocket Reach?
RocketReach provides access to an extensive database of professionals and companies, making it easy to find relevant contacts.
This feature allows companies to integrate RocketReach’s data directly into their sales and marketing tools, improving efficiency and reducing manual data entry.
15. SalesAR
SalesAR is a B2B lead generation agency that provides services like anti-spam, meeting setting, and prospect finding.
It provides good communication and weekly reports. Moreover, the company gives perfect reports that will maximize the overall ROI.
SalesAR
A critical part of SalesAR’s service is lead research and data enrichment. Their team identifies and curates accurate, high-quality contact data for each client, ensuring highly targeted outreach.
Pros
Cons
They provide clients with enriched lead data, including verified emails, phone numbers, job titles, and professional profiles, which results in higher engagement rates.
SalesAR pricing structure
SalesAR offers customizable outreach strategies tailored to each client's specific needs. Whether your business wants to target specific industries or engage with key decision-makers, SalesAR builds bespoke lead generation campaigns to meet those objectives.
Why choose SalesAR?
SalesAR is a strong option for B2B businesses looking for a personalized, multi-channel lead generation service with a focus on cold outreach and data-driven strategies. Their comprehensive solutions and flexible plans make them suitable for a variety of industries.
SalesAR brings industry-specific expertise, allowing businesses in various industries to benefit from their deep understanding of market dynamics and customer behavior.
Ready to use the best B2B lead generation company?
The best lead generation companies you choose will have a massive impact on your lead generation strategy. Thus, you need to ensure you’re choosing the right one for your business.
However, I strongly recommend that you do your thorough research before you choose a company. This way, you won’t make mistakes.
I hope you found this blog informative. Do you have any other questions? Make sure you let me know in the comments below.
