SalesDirector.ai

The ebook must be interesting from the design point of view so that it engages viewers. Make sure the designing should be compelling enough to outperform a killer topic and headline.

Beware of color so that readers can read the words. Lack of color choice and font color contrast, etc., will bounce away our audience. We want to convey the idea of ebook from the page and into their head/heart/life.

The ebook should be simple and engaging. We don’t want our readers fiddle with it. The point is to present the text to our viewers in the best way so that our readers read, learn, and act. To put it simply, it should be out of the world.

Our designers tried to keep the ebook as simple as possible. We cut out all of the ambiguous elements so that it can be read easily. The e-book had a lot of text; therefore, we had to focus on the graphics and icons that can present a bigger idea of the e-book to the target prospects.

We used the website’s colors in the ebook to make it align well with the landing page. By professionally assembling the colors, we designed an attractive ebook. We aim for three main colors at the most and used one accent color. Colors were consistent with the brand and complement the ebook well.

As most people will see the cover in thumbnail format, our team designed the cover that looks good full-size. By keeping the design clean, we accentuate the headline and topic that looked comprehensible even at a shrunken-down glance.